100 Best Social Media Books of All Time
We've researched and ranked the best social media books in the world, based on recommendations from world experts, sales data, and millions of reader ratings. Learn more
Featuring recommendations from Sheryl Sandberg, Malcolm Gladwell, Eric Schmidt, and 303 other experts. 
When managers and marketers outline their social media strategies, they often plan for the "right hook"-their next highly anticipated sale or campaign that's going to put the competition out for the count. Even companies committed to jabbing-patiently engaging with customers to build the relationships so crucial to successful social media campaigns-still yearn to land the powerful, bruising... more
Marvin LiaoMy list would be (besides the ones I mentioned in answer to the previous question) both business & Fiction/Sci-Fi and ones I personally found helpful to myself. The business books explain just exactly how business, work & investing are in reality & how to think properly & differentiate yourself. On the non-business side, a mix of History & classic fiction to understand people, philosophy to make... (Source)
Bill WidmerIn general, I recommend Rich Dad Poor Dad by Robert Kiyosaki to learn more about assets and liability and how to view money. (Source)
Tony HsiehGary Vaynerchuk is one of those entrepreneurs who has discovered the secret to combining passion with business. He is always an inspiration and always entertaining. You owe it to yourself to read this book! (Source)
Ryan HooverI love how he cuts to the point - no BS. (Source)
Garrett MoonGary Vaynerchuk’s original book Crush it was definitely a difference maker. It was before I had taken the leap as an entrepreneur and just hit all the right chords at the time. (Source)
A friend's recommendation is more powerful than any advertisement. In the world of Facebook, Twitter, Vine, Instagram, and beyond, that recommendation can travel farther and faster than ever before. Packed with brand-new case studies from today's emerging social sites, this updated edition of Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business. Listen to your customers and prospects. Deliver value, excitement, and surprise.... more
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point... more
Kevin RoseBunch of really good information in here on how to make ideas go viral. This could be good to apply to any kind of products or ideas you may have. Definitely, check out The Tipping Point, which is one of my favorites. (Source)
Seth GodinMalcolm Gladwell's breakthrough insight was to focus on the micro-relationships between individuals, which helped organizations realize that it's not about the big ads and the huge charity balls... it's about setting the stage for the buzz to start. (Source)
Andy SternI think that when we talk about making change, it is much more about macro change, like in policy. This book reminds you that at times when you're building big movements, or trying to elect significant decision-makers in politics, sometimes it's the little things that make a difference. Ever since the book was written, we've become very used to the idea of things going viral unexpectedly and then... (Source)
Recommended by Emma Watson, and 1 others. 
Recommended by Jeff Bullas, and 1 others. 
A handful of kite hobbyists scattered around the world find each other online and collaborate on the most radical improvement in kite design in decades. A midwestern professor of Middle Eastern history starts a blog after 9/11 that becomes essential reading for journalists covering the Iraq war. Activists use the Internet and e-mail to... more
Tyler CowenIf you had to pick one individual who was the sharpest and most prescient commentator on the web and the internet it would be Clay. (Source)
Lev GrossmanShirky is simply the best person at articulating what’s very weird and new about what’s going on. (Source)
Alan Rusbridger Read 2 We the Media by Dan Gillmor Read (Source)
In little more than half a decade, Facebook has gone from a dorm-room novelty to a company with 500 million users. It is one of the fastest growing companies in history, an essential part of the social life not only of teenagers but hundreds of millions of adults worldwide. As Facebook spreads around the globe, it creates surprising effects—even becoming instrumental in political protests from Colombia to Iran.
Veteran technology... more
Dustin Moskovitz[Dustin Moskovitz recommended this book during a Stanford lecture.] (Source)
Craig PearceIf you read to maintain motivation and be entertained, I recommend a few books that in addition to telling great stories, also contain lessons and learnings. You won’t gain many step-by-step type lessons from these books but you will come away realizing that not all startups, regardless of what stage they are in, are as well polished as they make you think. You will realize that they make... (Source)
Angela PhamThe Facebook Effect by David Kirkpatrick made me a fan of Mark Zuckerberg and Sheryl Sandberg years ago. I didn’t hesitate to take my current role at Facebook because I feel so strongly about their integrity and leadership, no matter the negative sentiments and media narratives the company has endured recently. (Source)
'It's about the terror, isn't it?'
'The terror of what?' I said.
'The terror of being found out.'
For the past three years, Jon Ronson has travelled the world meeting recipients of high-profile public shamings. The shamed are people like us - people who, say, made a joke on social media that came out badly, or made a mistake at work. Once their... more
Ryan HolidayThere’s no question this was the year’s best book about media and culture–maybe even the best of the decade. Not only is it provocative and insightful, but the idea—interviewing and focusing on people who have screwed up and found themselves in the midst of massive online controversies—is one I am genuinely jealous of. Ronson proceeds to write about it with such sensitivity, empathy, humor and... (Source)
Max Rushdenfascinating, open & honest. I've said this before - but I recommend @jonronson's book - "So You've Been Publicly Shamed" - on the often seismic difference between someone's mistakes and the impact on their lives...and our increasing inability to forgive.👍❤️ https://t.co/bzJRyOO3Mb (Source)
Gary Vaynerchuk, the New York Times bestselling author and creator of Wine Library TV, is back with a bold and expansive look at the evolution of today's marketplace, revealing the essential factors defining and driving successful relationships between businesses and consumers. In this groundbreaking follow-up to the bestselling Crush It!, Vaynerchuk—one of Bloomberg Businessweek’s “20 People Every Entrepreneur Should Follow”—looks beyond a numbers-based analysis to explore the value of social interactions in building our economy. less
Don't have time to read the top Social Media books of all time? Read Shortform summaries.
Shortform summaries help you learn 10x faster by:
- Being comprehensive: you learn the most important points in the book
- Cutting out the fluff: you focus your time on what's important to know
- Interactive exercises: apply the book's ideas to your own life with our educators' guidance.
Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?
Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without... more
Matt MullenwegHooked gives you the blueprint for the next generation of products. Read Hooked or the company that replaces you will. (Source)
Tee-Ming ChewHooked: How to Build Habit-Forming Products by Nir Eyal. It changed the way I think about product and helps you to be hyper focused on what matters rather than what is cool for your users. (Source)
Irina MarinescuAlready a classic about how to build successful products. Also, retention is a priority goal for any Product Manager, but you can't have retention if you are not setting a good engagement rate. It was a great starting point for me as part of my first startup and continues to help me today as acquired knowledge about user behavior. (Source)
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Casey Neistatso much congrats to my friend @garyvee on the release of his new book. out now! do yourself a favor a pick up a copy (Source)
Carolina MillanCrushing It! by @garyvee is one of my favorite books. So inspiring! 🎊 This book offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams. 🏆🎟 https://t.co/Ww5Hmuja8m (Source)
Dave IsbitskiThanks @garyvee on the new Crushing It! book. Really helping me focus on some of the brand building I've built past decade. So much I've done wrong, there is lots of insight here. I love how much of the book is others personal journeys. https://t.co/ub4lrIPF0V (Source)
By now it’s clear that whether you’re promoting a business, a product, or yourself, social media is near the top of what will determine your success or failure. And there are countless pundits, authors, and consultants eager to advise you.
But there’s no one quite like Guy Kawasaki, the legendary former chief evangelist for Apple and one of the pioneers of business blogging, tweeting, facebooking, tumbling, and much,... more
Recommended by Daymond John, and 1 others. 
I'm a media manipulator. In a world where blogs control and distort the news, my job is to control blogs--as much as any one person can. In today's culture...
1) Blogs like "Gawker," "Buzzfeed" and the "Huffington Post" drive the media agenda.
... more
Timothy FerrissRyan is part Machiavelli, part Ogilvy, and all results. From American Apparel to the quiet campaigns he's run but not taken credit for, this whiz kid is the secret weapon you've never heard of. (Source)
Dov CharneyBehind my reputation as a marketing genius there is Ryan Holiday, whom I consult often and who has done more for my business than just about anyone. (Source)
Tucker MaxThe strategies Ryan created to exploit blogs drove sales of millions of my books and made me an internationally known name. The reason I am standing here while other celebrities were destroyed or became parodies of themselves is because of his insider knowledge. (Source)
Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low prices. To do so, he developed a corporate culture of relentless ambition and secrecy that's never been cracked. Until now. Brad Stone enjoyed unprecedented access to current and... more
Doug McMillon[I read and give this book because] you need to understand what you’re up against. (Source)
Santiago BasultoI love to read biographies and stories of companies. Hatching Twitter is a really good book, and if you’re into that sort of books, bios of Steve Jobs (by Isaacson) or Jeff Bezos are great too. (Source)
Tracy DiNunzioIt's a great book and especially for people starting out. (Source)
The New Rules of Marketing & PR is an international bestseller with more than 375,000 copies sold in twenty-nine languages. In the latest edition of this pioneering guide to the future of marketing, you'll get a step-by-step action plan for leveraging the power of... more
Kyrylo TaranenkoMake sure to pick up the revised edition. For my generation, most advice is pretty obvious (blogs are Social Media too - oh I didn’t know that already :D), but there are some interesting cases and thoughts on going viral. (Source)
The book shows how people use online social tools to build networks of influence and how you can use those networks to positively impact your... more
Mark Horvath@chrisbrogan @WileyBusiness @julien awesome - I love that book (Source)
Recommended by Jeff Gibbard, and 1 others. Jeff GibbardThere are five books that, when taken together, form the majority of my perspective on business: [...] Groundswell. (Source)
Don't have time to read the top Social Media books of all time? Read Shortform summaries.
Shortform summaries help you learn 10x faster by:
- Being comprehensive: you learn the most important points in the book
- Cutting out the fluff: you focus your time on what's important to know
- Interactive exercises: apply the book's ideas to your own life with our educators' guidance.
For decades, technology encouraged people to squander their time and intellect as passive consumers. Today, tech has finally caught up with human potential. In Cognitive Surplus, Internet guru Clay Shirky forecasts the thrilling changes we will all enjoy as new digital technology puts our untapped resources of talent and goodwill to use at last.
... more
Bogdana ButnarI thought I might put my money where my mouth is. I keep whining that young people are not in touch with some essential books on advertising that have helped me shape the way I practise my trade today, but I never did anything about it. So I am starting here the ultimate books to read list. I will add to it as I get suggestions and as more good books get written. (Source)
Jules EvansClay Shirky’s book isn’t really about ancient philosophy, but explores one of the reasons why there is a revival of community philosophy today. As discussed, there is the rediscovery of the ancients’ idea of philosophy as a therapeutic way of life, and this naturally leads to questions of community. Ancient philosophy wasn’t just individual self help. It was very social and communal. The Stoics... (Source)
Brands can now be... more
Now the Internet has eliminated the barriers of geography, cost, and time. All those blogs and social networking sites are helping existing tribes get bigger. But more important, they're enabling countless new tribes to be born—groups of ten or ten thousand or ten million who care about their iPhones, or a... more
Andrew YouderianThe book "Tribes" by Seth Godin has been helpful as I've learned and studied how to best lead a Community. (Source)
Michael HerrmannAnother good book for today. The author argues that every product/service appeals to a "Tribe" of like-minded people. As businesspeople it's important we understand their dynamics. (Source)
Bogdana ButnarI thought I might put my money where my mouth is. I keep whining that young people are not in touch with some essential books on advertising that have helped me shape the way I practise my trade today, but I never did anything about it. So I am starting here the ultimate books to read list. I will add to it as I get suggestions and as more good books get written. (Source)
Georgetown computer scientist Cal Newport's Deep Work sparked a movement around the idea that unbroken concentration produces far more value than the electronic busyness that defines the modern work day. But his readers had an urgent follow-up question: What about technology in our personal lives?
In recent years, our culture's relationship with personal technology has transformed from something exciting into something darker. Innovations like smartphones and social media are... more
Brad FeldI’m an introvert in an extrovert’s world. I like to be alone. In contrast, I spend a large portion of my work time with groups. Figuring out how to manage this duality, while staying mentally healthy, has been a life-long challenge. Newport’s concept of digital minimalism helps me with all of this. Newport has an entire chapter on solitude, nicely titled “Spend Time Alone.” He makes the... (Source)
Charlamagne Tha GodThis book is incredible. I’m a have to read it at least 3x and reference it forever. Disconnecting is very important because as the book says “Human Beings are not wired to always be wired.” A Silicon Valley whistle blower name Tristan Harris says “Is Silicon Valley programming apps or are they programming people?” They are programming people!!! Technology is not neutral, they want us to use it... (Source)
Ryan HolidayThe unassuming Georgetown computer science professor has become one of this generation’s leading voices on how we can all work more wisely and more deeply. With media consumption continuing to go way up (which, for most of us, means happiness and productivity continue to go way down) and the world becoming noisier every day, this book is an urgent call to action for anyone serious about being in... (Source)
You might have trouble imagining life without your social media accounts, but virtual reality pioneer Jaron Lanier insists that we’re better off without them. In Ten Arguments for Deleting Your Social Media Accounts Right Now, Lanier, who participates in no social media, offers powerful and personal reasons for all of us to leave these dangerous online platforms.
Lanier’s reasons for freeing ourselves from social media’s poisonous grip include its tendency to bring out the worst in us, to make politics... more
David Heinemeier HanssonWhere How to Break Up with Your Phone took a pretty tame view of social media – hey, maybe it’s not great, so let’s just do a bit less – this book goes for the jugular. Reviewing all the ways social media companies are conspiring against us, selling our attention to the highest bidder (whether that be an ad for a new car or a new president), and how the algorithms that drive social-media... (Source)
Lauren Laverne@seaninsound @shaunwkeaveny Yes. It’s a great book. (Source)
In 2001, at the dawn of the millennium—and the digital marketing age—the first edition of The Zen of Social Media Marketing became a global hit. In the ensuing years, updated editions helped even more marketers, entrepreneurs, students, and professionals of all types navigate the sometimes-stressful world of social media. Now, this new, fully... more
Recommended by Ionut Danifeld, and 1 others. Ionut DanifeldI remember that in my beginning of my career I was working mostly on offline marketing and this new era of digital marketing was emerging. I didn't have any course during my university regarding online marketing and I was clueless where to start. A book that helped me a lot was: The Zen of Social Media Marketing by Shama Hyder. Sometimes people ask me how to start and my answer is still: read... (Source)
What makes things popular? Why do people talk about certain products and ideas more than others? Why are some stories and rumors more infectious? And what makes online content go viral?
If you said advertising, think again. People don't listen to advertisements, they listen to their peers. But why do people talk about certain products and ideas more than others? Why are some stories and rumors more infectious? And what makes online content go viral?
... more
Ee Ling Limeval(ez_write_tag([[250,250],'theceolibrary_com-large-mobile-banner-2','ezslot_5',164,'0','1'])); Contagious by Jonah Berger is another interesting one for those trying to figure out how to market their business. In Contagious, Jonah identifies what makes some things go viral, and narrowed it down to 6 principles STEPPS: Social currency (content that makes people look good when they... (Source)
Vincenzo RuggieroQuestion: What books would you recommend to young people interested in your career path? Answer: Rework, Getting real and Remote - The combo from Fried and DHH. Girlboss by Sophia Amoruso From Impossible To Inevitable by Aaron Ross & Jason Lemkin How To Win Friends and Influence People by Dale Carnegie Predictable Revenue by Aaron Ross Content Machine by Dan Norris Elon Musk: Tesla, SpaceX, and... (Source)
Gilles BernhardIf you are building a business or a brand and want to know how to make it go “viral”, if you want your idea to be talked about, or if you simply want to know some of the science behind it, this book is a must have. It gave me a lot of ideas for my business, and I didn’t even scratch the surface of what can be done thanks to it! The next time I read it, I will write down everything that comes to... (Source)
In this 3rd edition, Steve returns with fresh perspective to reexamine the principles that made Don’t Make Me Think a classic-–with updated examples and a new chapter on mobile usability. And it’s still short, profusely illustrated…and best of all–fun to read.
If you’ve read it before, you’ll rediscover what made Don’t Make Me Think so essential to Web... more
Chris GowardHere are some of the books that have been very impactful for me, or taught me a new way of thinking: [...] Don't Make Me Think. (Source)
Nicolae AndronicI’m a technical guy. I studied the IT field and did software development for a long time until I discovered the business world. So the path for me is to slowly adapt from the clear, technical world, to the fuzzy, way more complex, business world. All the books that I recommend help this transition. “Don’t Make Me Think” - Steve Krug: for seeing software with the eyes of the user. (Source)
Nick GanjuAbout usability and making software and user interfaces that are friendly to people. (Source)
Now, Carr expands his argument into the most compelling exploration of the Internet’s intellectual and cultural consequences yet published. As he describes how human thought has been shaped through the centuries by “tools of the... more
Juliette AristidesNicholas Carr talks at length about what is gained and lost by technological progress. Reading and writing enlarged people’s sympathetic response and enriched their lives even when the book was put aside. One could say the same thing about drawing. (Source)
Andra ZahariaWhile I was thinking of the best books to add to this short list, I realized that not even half of them are directly related to digital marketing. This is because I believe that the best marketers are people who understand human nature deeply and aim to bring out the best in it. Call me naive, but that’s how I see it. If I were to want to pursue a career in marketing, I’d read [...] The Shallows. (Source)
Don't have time to read the top Social Media books of all time? Read Shortform summaries.
Shortform summaries help you learn 10x faster by:
- Being comprehensive: you learn the most important points in the book
- Cutting out the fluff: you focus your time on what's important to know
- Interactive exercises: apply the book's ideas to your own life with our educators' guidance.
With outbound marketing methods becoming less... more
Ionut DanifeldIf you want to find a niche and adapt to the marketing, one of my favorite techniques is Inbound Marketing. Great book to understand what's inbound marketing and how you can use effectively this technique for your business or clients. (Source)
Irina NicaInbound Marketing by Brian Halligan and Dharmesh Shah - if you’re working in B2B or you’re working on your own SaaS product, you have to learn the basics of Inbound Marketing. I do admit that the concept of “inbound marketing” is evolving and you should also follow marketing blogs to make sure you’re up to date with the latest practices in SEO, Facebook Marketing, etc. However, if you’re just... (Source)
Using the systematic approach presented in this comprehensive guide, you'll learn how to:
Increase your company and brand value by engaging people in new forms of communication, collaboration, education, and entertainment Determine which social media... more
Gary Vaynerchuk—the inspiring and unconventional entrepreneur who introduced us to the concept of crush it—knows how to get things done, have fun, and be massively successful. A marketing and business genius, Gary had the foresight to go beyond traditional methods and use social media tools such as Twitter, Facebook, and YouTube... more
Caisey NeistatBUY THIS BOOK! because Gary is a genius and because he put my picture on the back cover!! (Source)
Robert KataiIf you want to do social media start with “Jab Jab Jab Right Hook” and move forward to “Ask Gary Vee” by Gary Vaynerchuk. Even if Gary has admitted that he has a ghostwriter writing his book, you can see Gary’s personality and also his experience in the social media field in this book. These are some great books to start with in social media. (Source)
Struggling with social media marketing for business? No likes, comments and clicks, no matter what you try? Feeling overwhelmed or just don't even know where to begin? This book will help.
The key to success on social media is to build a strong and consistent social media marketing plan: with ideas that drive brand awareness, attract loyal customers, and help you reach your business goals - like increasing website traffic, delivering top customer service, or making sales. And... more
Pay close attention and you might solve this.
On Monday afternoon, five students at Bayview High walk into detention.
Bronwyn, the brain, is Yale-bound and never breaks a rule.
Addy, the beauty, is the picture-perfect homecoming princess.
Nate, the criminal, is already on... more
In Alone Together, MIT technology and society professor Sherry Turkle explores the power of our new tools and toys to dramatically alter our social lives. It’s a nuanced exploration of what we are looking for—and sacrificing—in a world of electronic companions and social networking tools, and an argument that, despite... more
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In his much-anticipated debut novel, Hank Green--cocreator of Crash Course, Vlogbrothers, and SciShow--spins a sweeping, cinematic tale about a young woman who... more
Reveals the four "wings" of the Dragonfly Effect-and how they work together... more
A hilarious, thoughtful, and in-depth exploration of the pleasures and perils of modern romance from one of this generation’s sharpest comedic voices
At some point, every one of us embarks on a journey to find love. We meet people, date, get into and out of relationships, all with the hope of finding someone with whom we share a deep connection. This seems standard now, but it’s wildly different from what people did even just decades ago. Single people today have more romantic options than at any point in human history. With... more
Deepak ChhuganiMy favorite book in recent years has been Modern Romance by Aziz Ansari. It was very funny and put into perspective some very entertaining examples of generation gaps and cultural differences I’ve witnessed first-hand, growing up at the intersection of Asian (Indian parents), Latin American (grew up in Ecuador) and US culture (I’ve lived here for ~7 years now). (Source)
Donald Miller’s StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides readers with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products,... more
Dave Ramsey[Dave Ramsey recommended this book on his website.] (Source)
Scott HarrisonSuch a fan of this book. Such great actionable insights for startups and social entrepreneurs. https://t.co/Vfdq3ZJe1f (Source)
Nick LoperI just finished Building a StoryBrand, and need to fill in the worksheets and re-think my homepage as a result. That's the mark of a good business book — homework! (Source)
Don't have time to read the top Social Media books of all time? Read Shortform summaries.
Shortform summaries help you learn 10x faster by:
- Being comprehensive: you learn the most important points in the book
- Cutting out the fluff: you focus your time on what's important to know
- Interactive exercises: apply the book's ideas to your own life with our educators' guidance.
In Hollywood, a movie is given a single weekend to succeed before being written off. In Silicon Valley, a startup is a failure if it doesn't go viral or rake in venture capital from the start. In publishing, a book that took years to write is given less than three months to sink or swim. These brutally shortsighted attitudes have choked the world with instructions for engineering... more
James AltucherI said this about Ryan Holiday's last book, but I'll say this now about this book. This is his best book. This will be a perennial seller. Everything in here is so true and it is a guide to creativity in the real world. (Source)
Marin GerovThe Perennial Seller by Ryan Holiday is a book I read last year which stuck with me. It teaches the importance of making things that last. (Source)
Shawn CoyneAutodidact extraordinaire Ryan Holiday strips away the ridiculous obsession with contemporary bestsellerdom and gets to the heart and soul of individual genius, creating timeless classics that change people's lives year after year after year. For those of us who wish to summon the courage and forgo instant validation in favor of deep and original creation, this book offers not just the Why, but... (Source)
Recommended by Jeff Gibbard, and 1 others. Jeff GibbardOne of the five books Jeff recommends to young people interested in his career path. (Source)
As nightlife blogger, then social media strategist, and now Senior Director of... more
Today, encyclopedias, jetliners, operating systems, mutual funds, and many other items are being created by teams numbering in the thousands or even millions. While some leaders fear the heaving growth of these massive online communities, Wikinomics proves this fear is folly. Smart firms can harness collective capability and genius to spur innovation, growth, and success.
A brilliant...
moreTyler CowenIt basically says wikis work and wikis are important and wikis are the way of the future. (Source)
Alan Rusbridger Read 4 Too Big To Know by David Weinberger Read (Source)
In "Everybody Writes", top marketing veteran Ann Handley gives expert guidance and insight into the process and strategy of content creation, production and publishing, with actionable how-to advice designed to get results.
These lessons and rules apply across all of your online assets — like web pages, home page, landing pages, blogs, email, marketing offers, and on Facebook, Twitter,... more
David Meerman ScottThrow the others away because this is the only guide you need to elevate your content to the level of awesomeness! With wisdom and an infective wittiness, Ann shows you how to take your writing from awkward or awful to electric or elegant. She’s your favorite teacher, cracking you up while her tough love gets you to do the work to improve. Even though I’ve written 10 books, I still learned a... (Source)
Brian ClarkThe alternate click-bait title of Ann’s great new book could have been 73 Ways to Improve Your Writing and Conquer the World! …and it would have been an understatement. We’re all publishers now, and the better writers connect, persuade, and win. Be one of them with this book. (Source)
In December 2009, Google began customizing its search results for each user. Instead of giving you the most broadly popular result, Google now tries to predict what you are most likely to click on. According to MoveOn.org board president Eli Pariser, Google's change in policy is symptomatic of the most significant shift to take place on the Web in recent years - the rise of personalization. In this groundbreaking investigation of the new... more
Amy Schmittauer is the Vlog Boss. As a new media triple threat -- YouTuber, keynote speaker and author -- she coaches people to go after what they want in life and leverage online video to make it happen. Creator of the popular YouTube series Savvy Sexy Social, her channel boasts a global community and millions of views. Now, in her first book, she will show you how to Vlog Like a Boss and get the attention you deserve.
A collection of strategies and tactics from years of... more
One day, Nerdy Birdy joins Tweetster, and the friend requests start flying in. Vulture watches as Nerdy Birdy gets swept up in his new friendships, but when she finally gets angry, Nerdy Birdy knows just what to do to make things right.
A Neal Porter Book
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Written by an expert in social media and viral marketing, this book cuts through the hype and jargon to give you intelligent advice and strategies for positioning your business on the social web, with case studies that... more
Sophie has the great misfortune of being the eldest of three daughters, destined to fail miserably should she ever leave home to seek her fate. But when she unwittingly attracts the ire of the Witch of the Waste, Sophie finds herself under a horrid spell that transforms her into an old lady. Her only chance at breaking it lies in the ever-moving castle in the hills: the Wizard Howl's castle. To untangle the enchantment, Sophie... more
Recommended by Jenny Davidson, and 1 others. Jenny DavidsonYoung adult books often cut to the heart of human relationships. Literature for young people sometimes simplifies things by making them metaphorical, by moving them into a fairy-tale world. That often means YA stories give us some of the most profound stories of human relationships. Howl’s Moving Castle is a story of this caliber. (Source)
Don't have time to read the top Social Media books of all time? Read Shortform summaries.
Shortform summaries help you learn 10x faster by:
- Being comprehensive: you learn the most important points in the book
- Cutting out the fluff: you focus your time on what's important to know
- Interactive exercises: apply the book's ideas to your own life with our educators' guidance.
Now Nick Bilton of the New York Times takes readers behind the scenes with a narrative that shows what happened inside Twitter as it grew at exponential speeds. This is a tale of betrayed friendships and high-stakes power... more
Casey NeistatIts was reading his [Nick's] book Hatching Twitter that literally motivated me, inspired me, gave me the confidence to start my own technology company. (Source)
Santiago BasultoI love to read biographies and stories of companies. Hatching Twitter is a really good book, and if you’re into that sort of books, bios of Steve Jobs (by Isaacsons) or Jeff Bezos are great too. (Source)
Craig PearceIf you read to maintain motivation and be entertained, I recommend a few books that in addition to telling great stories, also contain lessons and learnings. You won’t gain many step-by-step type lessons from these books but you will come away realizing that not all startups, regardless of what stage they are in, are as well polished as they make you think. You will realize that they make... (Source)
"The Networked Nonprofit is a must-read for any nonprofit organization seeking innovative, creative techniques to improve their mission and better serve their communities."
--Diana Aviv, president and... more
In this masterwork of original thinking and research, Shoshana Zuboff provides startling insights into the phenomenon that she has named surveillance capitalism. The stakes could not be higher: a global architecture of behavior modification threatens human nature in the twenty-first century just as industrial capitalism disfigured the... more
Nicholas CarrWhatever its imperfections, The Age of Surveillance Capitalism is an original and often brilliant work, and it arrives at a crucial moment, when the public and its elected representatives are at last grappling with the extraordinary power of digital media and the companies that control it. Like another recent masterwork of economic analysis, Thomas Piketty’s 2013 Capital in the Twenty-First... (Source)
Naomi KleinFrom the very first page I was consumed with an overwhelming imperative: everyone needs to read this book as an act of digital self-defense. With tremendous lucidity and moral courage, Zuboff demonstrates not only how our minds are being mined for data but also how they are being rapidly and radically changed in the process. The hour is late and much has been lost already—but as we learn in these... (Source)
Clive Lewis MpCant make the brilliant event below? Havent had a chance to read @shoshanazuboff groundbreaking book, ‘Surveillance Capitalism’? Then listen to this brilliant interview with the author as she explains the terrifying scale&ambition of Facebook/Google et al https://t.co/DCtNlFbmE0 https://t.co/ZX0YpW5pOo (Source)
UnMarketing shows you how to unlearn the old ways and consistently attract and engage the right customers. You'll stop just pushing out your message and praying that it sticks somewhere. Potential and current customers want to be listened... more
The truth is, we no longer live in a world of six degrees of separation. In fact, we're now down to only six pixels of separation, which changes everything we know about doing business.
This is the first book to integrate digital marketing, social media, personal branding, and entrepreneurship in a clear, entertaining, and instructive manner that everyone can understand and apply. Through the use of timely case studies and fascinating stories,... more
Recommended by Seth Godin, and 1 others. 
Soon afterward, his death is a national headline. Some are calling him a thug, maybe even a drug dealer and a gangbanger. Protesters are taking to the streets in Khalil's name. Some cops and the local drug lord try to intimidate Starr and her family. What... more
Recommended by Bianca Belair, and 1 others. Bianca BelairFor #BlackHistoryMonth I will be sharing some of my favorite books by Black Authors 7th Book: The Hate U Give By: Angie Thomas @angiecthomas The movie was really great, but it just hits different when you read the book! https://t.co/rxMH5Uu6JN (Source)
Covering everything you... more
Mark CubanIt's no longer an era of business as usual. Executives and entrepreneurs must embrace new media in order to not only compete for the future, but for mind share, market share, and, ultimately, relevance. This book helps you engage. Without it, you're competing for second place. (Source)
Tony HsiehAffinity is personal and emotional. Without personifying the company and what it symbolizes, it's difficult for customers to connect with your brand. The concepts from this book can help your brand engage in a way that inspires communities to extend your message, promise, and reach. (Source)
Jeff GibbardOne of the five books Jeff recommends to young people interested in his career path. (Source)
Three short years ago, when Chris Brogan and Julien Smith wrote their bestseller, Trust Agents, being interesting and human on the Web was enough to build a significant... more
This practical guide will teach you everything you need to know to quickly become a Twitter power user. It includes information on the latest third party applications, strategies and tactics for using Twitter's 140-character messages as a serious--and effective--way to boost your business, as well as how to turn Twitter into your personal newspaper, tracking breaking news and learning what matters to you and... more
Don't have time to read the top Social Media books of all time? Read Shortform summaries.
Shortform summaries help you learn 10x faster by:
- Being comprehensive: you learn the most important points in the book
- Cutting out the fluff: you focus your time on what's important to know
- Interactive exercises: apply the book's ideas to your own life with our educators' guidance.
What is new about how teenagers communicate through services such as Facebook, Twitter, and Instagram? Do social media affect the quality of teens’ lives? In this eye-opening book, youth culture and technology expert danah boyd uncovers some of the major myths regarding teens' use of social media. She explores tropes about identity, privacy, safety, danger, and bullying. Ultimately, boyd argues that society fails young people when paternalism and... more
Cracking the Coding Interview, 6th Edition is here to help you through this process, teaching you what you need to know and enabling you to perform at your very best. I've coached and interviewed hundreds of software engineers. The result is this book.
Learn how to uncover the hints and hidden details in a question,... more
Chris FussellThe history of how great ideas evolve. (Source)
Brian BurkhartThis book is essentially a biography of all the people who’ve led to the technology of today—it’s fascinating. The most important point of the book is everything is one long, connected chain. There isn’t just one person or one industry that makes anything happen—it all goes way back. For example, the communication theory I have espoused and taught throughout my career is from Aristotle, Socrates,... (Source)
Sean Gardner@semayuce @MicrosoftUK @HelenSharmanUK @astro_timpeake @WalterIsaacson Yes, I agree: "The Innovators" is a great book. I loved it too. (Source)
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done.
In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's literally a single page, divided up into nine squares. With... more
There is only one Guinevere Beck in New York City. She has a public Facebook account and Tweets incessantly, telling Joe everything he needs to know: she is simply Beck to her friends, she went to Brown University, she lives on Bank Street, and she’ll be at a bar in Brooklyn tonight—the perfect place for a “chance” meeting.
As Joe invisibly and obsessively takes control of Beck’s life, he orchestrates a... more
Recommended by Richard Osman, and 1 others. Richard Osman‘You’ by Caroline Kepnes is an extraordinary book. So brutal, yet so funny, so cool, yet so terrifying. I can see now why there is praise on the back from Stephen King AND Lena Dunham. Amazing writing. https://t.co/g2SAfjCkBo (Source)
What do you really need?
One by one, the teens in Nottawa, Wisconsin, join the newest, hottest networking site and answer one question: What do you need? A new iPhone? Backstage passes to a concert? In exchange for a seemingly minor task, the NEED site will fulfill your request. Everyone is doing it. So why shouldn’t you?
Kaylee Dunham knows what she needs—a kidney for her sick brother. She doesn’t believe a social networking site can help, but it couldn’t hurt to try.
Or could it?
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Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development--prospecting.
The brutal fact is the number one reason for failure in sales is an empty pipe and the root cause of an empty pipeline is the failure to consistently prospect. By ignoring the muscle of prospecting, many otherwise competent salespeople and sales... more
Recommended by Trish Bertuzzi, Mike Weinberg, The CEO Library Community (through anonymous form), and 3 others. The CEO Library Community (through anonymous form)One of the best 3 books I've read in 2019 (Source)
Recommended by Suzi Mccarthy, and 1 others. Suzi Mccarthy@RobertTanguay Yup! Check out @sivavaid’s latest book for a great breakdown (Source)
Don't have time to read the top Social Media books of all time? Read Shortform summaries.
Shortform summaries help you learn 10x faster by:
- Being comprehensive: you learn the most important points in the book
- Cutting out the fluff: you focus your time on what's important to know
- Interactive exercises: apply the book's ideas to your own life with our educators' guidance.
Never before have we consumed as much content, in as many forms, and in as many places as we do now. This means marketers, creators, and anyone who communicates with an audience is under more pressure than ever to deliver unique content, consistently. How can you fill all those web pages, social feeds, blogs, and newsletters, every single day?
In The Content Fuel Framework, trained journalist and award-winning content marketer Melanie Deziel shows you how to maximize your creativity by systematizing... more
Bogdana ButnarInterestingly, it was not a book per se but it was a piece of writing which redefined my career. I read the Cluetrain manifesto early on and thought "boy, the internet sure sounds like something that's going to change the world in the best way possible" so that's what got me interested in digital, tech and virtual spaces and I've never wanted to step out of that area since then. (Source)
Dragos NovacThen, again when I was younger, at the beginning of 2000s, Seth Godin’s Purple Cow and The Cluetrain Manifesto were two pieces of work I’d always refer to, as well as Eric Ries’ The Lean Startup, later on when I was looking at how to become a better tech entrepreneur. (Source)
Sara Tasker has tapped into this as an Instagram coach, an iPhoneographer and social media influencer. Her chronicle of authentic everyday life and her mindful Me and Orla blog has developed into a business in which she allows access to free insta-tips, alongside some hugely popular... more
An academic... more
The Tao of Twitter offers strategies, tactics, and time-savers for driving measurable marketing benefits on any Twitter account. You’ll get hundreds of tips, examples, and easy-to-follow instructions that will help you increase influence, get new followers, and boost overall profitability. less
From the papyrus letters that Roman statesmen used to exchange news across the Empire to the advent of hand-printed tracts of the Reformation to the pamphlets that spread propaganda during the American and French revolutions, Standage chronicles the increasingly sophisticated ways people shared information with each other, spontaneously and organically,... more
The Internet isn’t all cat videos. There’s also Felicia Day—violinist, filmmaker, Internet entrepreneur, compulsive gamer, hoagie specialist, and former lonely homeschooled girl who overcame her isolated childhood to become the ruler of a new world... or at least semi-influential in the world of Internet Geeks and Goodreads book clubs.
more
Recommended by Simon Cocking, and 1 others. Simon CockingA great book for millennials and beyond. Review of You're Never Weird On The Internet by @feliciaday https://t.co/f8zMiInP0Z @SimonCocking @Irish_TechNews @joss https://t.co/OdLSGIlbjD (Source)
But only if you know how to get it into the hands of the people whose lives you have been called to change. Expert Secrets will put your message into the hands of people who need it. less
Carolina MillanIf this book is not yet in your arsenal, you’re making a big mistake. I always carry it with me when I travel , it’s filled with amazing knowledge for anyone wanting to turn their knowledge into a business. Get a free copy at https://t.co/VV4Syx66Cn 🔥🔥 https://t.co/RTWgKhCiXl (Source)
Even while Amanda is both celebrated and... more
Timothy FerrissI tend to isolate myself, often at the worst times possible. Amanda helped me to learn to ask friends and family for help. It was a game changer. (Source)
Eric AlperRock star, crowdfunding pioneer, and TED speaker Amanda Palmer knows all about asking, giving, art, and love. Her book The Art Of Asking is so much a must-read, that I give it to all the artists I work with for the holidays. #InternationalWomensDay #WomenInMusic https://t.co/kf4b6F2YFV (Source)
Tudor MihailescuBeyond communication, CFO needs to learn to influence effectively, get people to contribute so that they buy in. Again, this is a vast space, some of my personal favourites being Who Moved My Cheese (Johnson), Lateral Thinking (de Bono), The Art of Asking (Palmer). (Source)
Don't have time to read the top Social Media books of all time? Read Shortform summaries.
Shortform summaries help you learn 10x faster by:
- Being comprehensive: you learn the most important points in the book
- Cutting out the fluff: you focus your time on what's important to know
- Interactive exercises: apply the book's ideas to your own life with our educators' guidance.
If you had told Roger McNamee even three years ago that he would soon be devoting himself to stopping Facebook from destroying our democracy, he would have howled with laughter. He had mentored many tech leaders in his illustrious career as an investor, but few things had made him prouder, or been better for his fund's bottom line, than his early service to Mark... more
Marc BenioffRoger McNamee’s Zucked fully captures the disastrous consequences that occur when people running companies wielding enormous power don't listen deeply to their stakeholders, fail to exercise their ethical responsibilities and don't make trust their number one value. (Source)
Bill JoyA frightening view behind the scenes of how absolute power and panoptic technologiescan corrupt our politics and civic commons in this age of increasing-returns monopolies. Complementing Jaron Lanier’s recent warnings with a clear-eyed view of politics, antitrust, and the law, this is essential reading for activists and policymakers as we work to preserve privacy and decency and a civil society... (Source)
Meet Pepper, swim team captain, chronic overachiever, and all-around perfectionist. Her family may be falling apart, but their massive fast-food chain is booming ― mainly thanks to Pepper, who is barely managing to juggle real life while secretly running Big League Burger’s massive Twitter account.
Enter Jack, class clown and constant thorn in Pepper’s side. When he isn’t... more
Minecraft is the one game that children, parents, and teaches all agree on. It’s great fun and a wonderful teaching tool. The Ultimate Unofficial Encyclopedia for Minecrafters reveals expert tricks of the trade for gamers. This exciting book will cover everything players need to know about mining, farming, building, villagers, the Nether, and more! Young gamers will be surprised... more
Recommended by Alvin Lindsay, and 2 others. Alvin LindsayCEO of ClickFunnels GIVES away his best 7 funnels! he just paid for your book (where do you want it shipped?) https://t.co/meFLMLNrb0 😃 https://t.co/97R3MPo3yd (Source)
Language is humanity's most spectacular open-source project, and the internet is making our language change faster and in more interesting ways than ever before. Internet conversations are structured by the shape of our apps and platforms, from the grammar of status updates to the protocols of comments and @replies. Linguistically inventive online communities spread new slang and jargon with dizzying speed. What's more, social media is a vast laboratory of unedited, unfiltered... more
Laura Helmuth@audubonsociety @asher_elbein @NicoSGonzalez @JasonWardNY If you enjoy how birb and floof and snek and other fun words and fonts and linguistic cleverness spreads through social media, you'll love @GretchenAMcC and her book Because Internet https://t.co/wyzMUECeft (Source)
Owen Williamsif you like words, and are curious about how the lexicon of the internet grows and evolves language itself, i can't recommend 'Because Internet' enough, it's such a great book and you should buy it https://t.co/8XroyXUgLI (Source)
In this revolutionary book, renowned marketing consultant and college educator Mark W. Schaefer shows you how to use the latest breakthroughs in social networking and influence marketing to achieve your goals through:
In-depth explanations of the sources of online influence—and how they can work for or against you
Interviews with more than 50 experts,... more
We live in a technological universe in which we are always communicating. And yet we have sacrificed conversation for mere connection.
Preeminent author and researcher Sherry Turkle has been studying digital culture for over thirty years. Long an enthusiast for its possibilities, here she investigates a troubling consequence: at work, at home, in politics,... more
You'll learn how to cultivate profitable online relationships, develop your brand, and drive meaningful business. Brogan shows you... more
Lydia PolgreenThis book is amazing and you should read it. https://t.co/pcbmYUR4QP (Source)
Maryanne Hobbs@jiatolentino hello Jia :) finding your perspectives in the new book fascinating and so resonant.. thank you 🌹 m/a..x https://t.co/BoNzB1BuDf (Source)
Yashar Ali. @jiatolentino’s fabulous book is one of President Obama’s favorite books of 2019 https://t.co/QHzZsHl2rF (Source)
Don't have time to read the top Social Media books of all time? Read Shortform summaries.
Shortform summaries help you learn 10x faster by:
- Being comprehensive: you learn the most important points in the book
- Cutting out the fluff: you focus your time on what's important to know
- Interactive exercises: apply the book's ideas to your own life with our educators' guidance.
A new generation of megabrands like Facebook, Dropbox, Airbnb, and Twitter haven’t spent a dime on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they rely on a new strategy—growth hacking—to reach many more people despite modest marketing budgets. Growth hackers have thrown out the old playbook and replaced it with tools that are testable, trackable, and scalable. They believe that products and businesses should be modified repeatedly until they’re primed to generate explosive... more
Timothy FerrissHoliday is part Machiavelli, part Ogilvy, and all results... This whiz kid is the secret weapon you've never heard of. (Source)
Andrew ChenGrowth hackers are the new VPs of marketing, and this book tells you how to make the transformation. (Source)
Sean EllisRyan captures the power of the growth hacker mindset and makes it accessible to marketers at companies of all types and sizes. If you don't see a boost in results after reading this book, something is wrong with your product. (Source)
NEW for 2017 - Videos - follow Jason step-by-step in companion video trainings. These make it easier than ever to master the mystery of social media marketing
Extensive Worksheets - downloadable PDFs walk you thru step-by-step how to research, set up, and optimize your social media profiles PLUS how to create a strategic posting strategy.
Social Media Marketing Explained - an easy-to-use, step-by-step guide for small business owners and marketers.
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Lara just got told off on Facebook.
She thought that Christian liked her, that he was finally going to ask her to his school's homecoming dance. It's been a long time since Lara's felt this bad, this depressed. She's worked really hard since starting high school to be happy and make new friends.
Bree used to be BBFs with overweight, depressed Lara in middle school, but constantly listening to Lara's problems got to be too much. Bree's secretly... more
EPIC CONTENT MARKETING
One of the world's leading experts on content marketing, Joe Pulizzi explains how to attract prospects and customers by creating information and content they actually want to engage with. No longer can we interrupt our customers with mediocre content and sales messages they don't care about.
Epic Content Marketing takes you... more
Jonathan MildenhallThis is a brilliant canter through the rapid and ever changing world of content marketing. (Source)
David Meerman ScottAs Joe shows us in his wonderful Epic Content Marketing, you must unlearn interrupting people with your nonsense. Instead, publish the valuable content they want to consume and are eager to share. (Source)
Raluca RaduIn terms of business, some of the must-read books I would mention are Hooked by Nir Eyal, Web Analytics: An Hour A Day by Avinash Kaushik, Call To Action and Always Be Testing by Bryan Eisenberg, Epic Content Marketing by Joe Pulizzi, How To Build Websites That Sell by Peep Laja, Content Chemistry by Andy Crestodina. (Source)
In a world where wages are virtually stagnant, creative disruption is rocking every industry, global competition for jobs is fierce, and job security is a thing of the past, we're all on our own when it comes to our careers. In the face of such uncertainty, the key to success is to think and act like an entrepreneur: to be nimble and self-reliant, to be... more
Sheryl SandbergEveryone, women and men alike, needs to think big to succeed. This is a practical book that shows you how to take control and build a career that will enable you to have real impact. (Source)
Jack DorseyThe Startup of You" describes how to take the Silicon Valley approach to building a life: start with an idea, and work over your entire career to turn it something remarkable. In the world today, I think that the startup approach to life is necessary. This book distills the key techniques needed to succeed. (Source)
Marc AndreessenSilicon Valley revolutionizes entire industries through the way we work. It is now time to export our playbook to the rest of the world. The Startup of You is that key playbook: it will help you revolutionize yourself and achieve your own career breakout. (Source)
Since its creation in 2010, Instagram’s fun and simple interface has captured our collective imagination, swiftly becoming a way of life. In No Filter: The Inside Story of Instagram, technology reporter Sarah Frier explains how Instagram’s founders married art and technology to overcome skeptics and to hook the public on visual storytelling. At first, Instagram initially... more
Casey NeistatAwesome story about how ig came to be and its impact broadly on human interaction. (Source)
Kurt Wagneromg so candid: someone caught me reading @sarahfrier’s book at the office this morning! For real though: This book is tremendous & expertly reported (no surprise there). It’s so much more than a business book - the best read yet on IG’s influence on culture and society https://t.co/O1Hmplii7B (Source)
Taylor Lorenz On Vacation🚨 🚨 🚨 MUST READ NEW BOOK ALERT. 🚨 🚨 🚨 You can now preorder @sarahfrier’s incredible book on the inside story of Instagram. There’s no book I’m excited to read more this year https://t.co/DBO46e79jo (Source)
You're busy and you don't have time to decipher the confusing world of Twitter. In less than two hours, Mark Schaefer's bestselling book will show you how to connect and start creating meaningful business and personal benefits right away!
Behind every Twitter triumph is a well-defined success formula. This is The Tao of Twitter a path that holds the potential to improve your daily life at work and at home . . . if you know the way. more
New York’s Finest
Blogging as *The Socialmedialite*
April 22
LADIES AND GENTS! I have an announcement!
You know that guy I featured on my blog a few months ago? The really, really hot Irish rugby player who plays the position of ‘hooker’ in the RLI (Rugby League International)? The one with the anger management issues, the body of a gladiator and the face of a movie star? The one with the questionable fashion choices leading me to ask whether he was the lovechild of a leprechaun and a... more
Don't have time to read the top Social Media books of all time? Read Shortform summaries.
Shortform summaries help you learn 10x faster by:
- Being comprehensive: you learn the most important points in the book
- Cutting out the fluff: you focus your time on what's important to know
- Interactive exercises: apply the book's ideas to your own life with our educators' guidance.