87 Best SEO Books of All Time
We've researched and ranked the best seo books in the world, based on recommendations from world experts, sales data, and millions of reader ratings. Learn more
Tony HsiehSEO expertise is a core need for today’s online businesses. Written by some of the top SEO practitioners out there, this book can teach you what you need to know for your online business. (Source)
Total SEO Virgin?
Entrepreneur?
Business or Blog Owner with Big Plans?
Or Perhaps THIS is You...
Mom & Pop store owner
Hard worker in need of technical knowledge
Frustrated Google Ads spender
SEO professional looking for... more
On Page SEO - how to build a website that talks to Google.
Off Page SEO - link-building, blogging, and social mentions explained in simple English.
Videos - step-by-step companion videos what SHOW you how to do SEO successfully.
Worksheets - downloadable worksheets with JASON AS THERAPIST to help you and your team deploy an effective SEO strategy.
more
EXPANDED & UPDATED - NOVEMBER, 2017
No matter your background, SEO 2018 will walk you through search engine optimization techniques used to grow countless companies online, exact steps to rank high in Google, and how get a ton of customers with SEO. First, let me tell you a little secret about SEO marketing...
Most of the search engine optimization advice on the Internet is wrong!
If you've sifted through search engine optimization advice online, you... more
Few companies in history have ever been as successful and as admired as Google, the company that has transformed the Internet and become an indispensable part of our lives. How has Google done it? Veteran technology reporter Steven Levy was granted unprecedented access to the company, and in this revelatory book he takes readers... more
Bill SlawskiIn The Plex is a great introduction to Google, and the many who work there. I knew many by the patents they file, so it was good to learn more about them as people. Some good insights to some algorithms in the book, too. https://t.co/TVz7GsD8nX (Source)
Alan PierceI’m currently reading “In the Plex: How Google Thinks, Works and Shapes Our Life" and am excited on gaining more insight into how google is changing the world and hopefully to get some valuable understanding I can use to maximize business decisions and read future trends while assessing investment opportunities for my company, ABM Investments. (Source)
Gita WirjawanAnother great book by @ericschmidt and @jjrosenberg on how Google hire, manage and help their smart creatives thrive. https://t.co/qqenAmE5qQ (Source)
Russell Poldrack"How Google Works" is a great book, with useful ideas for anyone who manages people and projects and wants to innovate https://t.co/bCPAEdmvfn #SummerReading (Source)
Cynthia JohnsonWhat happens is that we look at things Google, or Facebook, and we see these big corporate enterprises. We don’t see the fact that there are people inside running them, and there have been hurdles. (Source)
(NOTE: Dozens of renowned marketing, SEO and social media experts have endorsed this SEO book. You can read these expert testimonials and claim the free bonus offers that come with this book at SEOforGrowth.com)
SEO is a key growth channel for your business, but the rules of SEO have changed dramatically in recent years.
To grow your business in today's economy, you need a strong online presence. But what does that entail exactly?
Marketing is... more
Gary Vaynerchuk[Gary Vaynerchuk mentioned reading this book in a video.] (Source)
Richard ReynoldsWell, the internet is a huge landscape and it’s up to us to plant it with ideas. It’s a wonderfully democratic space, unlike the physical landscape around us. I read this book because it was recommended by a colleague at work and I was inspired to really make the most of the internet. I realised that in parallel with doing the gardening I could also plant my ideas prominently on line. My blog is... (Source)
David SoskinThis explains very clearly why the Google search algorithm outclassed the other search engines of the time. (Source)
You'll take your Internet marketing skills to the next level as you gain a thorough understanding of... more
Don't have time to read the top SEO books of all time? Read Shortform summaries.
Shortform summaries help you learn 10x faster by:
- Being comprehensive: you learn the most important points in the book
- Cutting out the fluff: you focus your time on what's important to know
- Interactive exercises: apply the book's ideas to your own life with our educators' guidance.
To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done.
In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Allan Dib reveals a marketing implementation breakthrough that makes creating a marketing plan simple and fast. It's literally a single page, divided up into nine squares. With... more
With outbound marketing methods becoming less... more
Ionut DanifeldIf you want to find a niche and adapt to the marketing, one of my favorite techniques is Inbound Marketing. Great book to understand what's inbound marketing and how you can use effectively this technique for your business or clients. (Source)
Irina NicaInbound Marketing by Brian Halligan and Dharmesh Shah - if you’re working in B2B or you’re working on your own SaaS product, you have to learn the basics of Inbound Marketing. I do admit that the concept of “inbound marketing” is evolving and you should also follow marketing blogs to make sure you’re up to date with the latest practices in SEO, Facebook Marketing, etc. However, if you’re just... (Source)
Everyone knows how a startup story is supposed to go: A young, brilliant entrepreneur has an cool idea, drops out of college, defies the doubters, overcomes all odds, makes billions, and becomes the envy of the technology world.
This is not that story.
It's not that things went badly for Rand Fishkin; they just... more
Seth GodinRand Fishkin is the real deal. This book is an honest, generous and useful look at what actually happens when you build a company, including the downs as well as the ups... I wish I had read it thirty years ago. (Source)
Chris GuillebeauThis is a truly courageous book. It's one part business-building guide and two parts Indiana Jones-style adventure memoir. And if you've ever wondered if the 'timeless wisdom' you often hear about startups is bullsh*t, here's the proof. (Source)
Whether it is the TV commercial that breaks into our favorite program, or the telemarketing phone call that disrupts a family dinner, traditional advertising is based on the hope of snatching our attention away from whatever we are doing. Seth Godin calls this Interruption Marketing, and, as companies are discovering, it no longer works.
... more
Noah KaganA few months ago, I was drinking a Noah’s Mill whiskey (cute) with my good buddy Brian Balfour and talking about life... During the conversation, we got on the topic of books that changed our lives. I want to share them with you. I judge a book's success if a year later I'm still using at least 1 thing from the book. (Source)
Foti PanagioHonestly, it’s not really as simple as following a career path, at least not anymore. I’d recommend instead reading books on innovation and leadership because that can give you the confidence you need to blaze your own trail and to take your career as it comes. I’d suggest that a good background reading list would include [...] Permission Marketing by Seth Godin (Source)
EPIC CONTENT MARKETING
One of the world's leading experts on content marketing, Joe Pulizzi explains how to attract prospects and customers by creating information and content they actually want to engage with. No longer can we interrupt our customers with mediocre content and sales messages they don't care about.
Epic Content Marketing takes you... more
Jonathan MildenhallThis is a brilliant canter through the rapid and ever changing world of content marketing. (Source)
David Meerman ScottAs Joe shows us in his wonderful Epic Content Marketing, you must unlearn interrupting people with your nonsense. Instead, publish the valuable content they want to consume and are eager to share. (Source)
Raluca RaduIn terms of business, some of the must-read books I would mention are Hooked by Nir Eyal, Web Analytics: An Hour A Day by Avinash Kaushik, Call To Action and Always Be Testing by Bryan Eisenberg, Epic Content Marketing by Joe Pulizzi, How To Build Websites That Sell by Peep Laja, Content Chemistry by Andy Crestodina. (Source)
SEO is an integral part of getting a site to rank in the various search engines in order to attract potential... more
Updates specific to this edition include:
Powerful bidding strategies using remarketing lists for search ads New ad extension features Automation capabilities using AdWords scripts Bonus Online Content that... more
Every day, brands lose millions of dollars simply because they do not have a clear message that tells consumers who they are and what value they will add to their customers' lives. To solve this dilemma, Don Miller wrote Building a StoryBrand, which has become the quintessential guide for anyone... more
The book will introduce the reader to what search engine optimization is, and how each of its individual components work alone and together to drive successful ranking of your content in search engine results.
The book is also a treasure cove of experience and practical knowledge laid out to you in easily comprehensible language that will help you avoid being scammed by unethical, overpromising SEO companies and individuals.
The mission of The Good Book... more
Don't have time to read the top SEO books of all time? Read Shortform summaries.
Shortform summaries help you learn 10x faster by:
- Being comprehensive: you learn the most important points in the book
- Cutting out the fluff: you focus your time on what's important to know
- Interactive exercises: apply the book's ideas to your own life with our educators' guidance.
In today's digital age, the traditional sales funnel--marketing at the top, sales in the middle, customer service at the bottom--is no longer effective. To be successful, businesses must obsess over the questions, concerns, and problems their buyers have, and address them as honestly and as thoroughly as... more
Brian Fanzo IsocialfanzNumber 1 question @TheSalesLion gets about his book "They Ask You Answer" isn't about growing sales or marketing... It's I can't get my sales team or marketing team onboard or leadership to buy in! We must focus on collaboration! #IMlive19 (Source)
"Optimize" is designed to give readers a practical approach to integrating search and social media optimization with content marketing to boost relevance, visibility, and customer engagement. Companies, large and small, will benefit from the practical planning and creative content marketing tactics in this book that have been proven to increase online performance across marketing, public relations, and customer service. Learn to incorporate essential content optimization and social media...
more1. “DIVIDE & CONQUER” METHOD As of 2019, an average consumer sees 10,000 marketing messages per day and the attention span of an average internet user declined to only 8 seconds. 1.3 billion websites try to impress these people. In such an environment, you cannot achieve success by targeting wide audiences and using general marketing messages. To gain their attention, you have to divide your target audience and communicate each segment with the most... more
If SEO makes your head spin, this no-nonsense guide makes it easier. You'll get the lowdown on how to use... more
Don't have time to read the top SEO books of all time? Read Shortform summaries.
Shortform summaries help you learn 10x faster by:
- Being comprehensive: you learn the most important points in the book
- Cutting out the fluff: you focus your time on what's important to know
- Interactive exercises: apply the book's ideas to your own life with our educators' guidance.
Information... more
Help more people find your site
Help users find content within your site
Encourage return visits The path this book travels through the villages of Web standards, accessibility, and contemporary technologies like Ajax, APIs, Flash, and... more
While the ideas and concepts behind starting an online business are tried and true, the tools available to entrepreneurs change and evolve quickly--and often.... more
Understand the essentials - your market, your... more
Without meaningful content, your website isn't worth much to your key audiences. But creating (and caring for) "meaningful" content is far more complicated than we're often willing to acknowledge. Content Strategy for the Web explains how to create and deliver useful, usable content for your online... more
What worked in digital... more
Haris SiddiqueThe book is related to digital marketing and one of my friend recommended me. I just started reading this book and expecting that it will increase the graph of my knowledge about developing best digital marketing campaigns so that I can proficiently work in my domain. (Source)
Don't have time to read the top SEO books of all time? Read Shortform summaries.
Shortform summaries help you learn 10x faster by:
- Being comprehensive: you learn the most important points in the book
- Cutting out the fluff: you focus your time on what's important to know
- Interactive exercises: apply the book's ideas to your own life with our educators' guidance.
Never-before-revealed tactics for optimizing your web site for Google, from one of the world's most remarkable Google search experts
By a legendary SEO expert who attracted nearly 70,000,000 visitors to his own web properties last year, using only SEO and related organic tactics Brand-new tactics that work, not outdated approaches or SEO myths Packed with never-before-published case studies from the author's work with 200+ clients - from Mom and Pop businesses to enterprises to celebritiesWith 65% of the Internet search market, Google plays an enormous role in global...
moreGoogle Analytics is the free tool used by millions of web site owners to assess the effectiveness of their efforts. Its revised interface and new features will offer even more ways to increase the value of your web site, and this book will teach you how to use each one to best advantage. Featuring new content based on reader and client requests, the book helps you implement new methods and concepts, track social and... more
REVISED for 2016 - to cover new topics such as content marketing, Google+, and the new link-building!
Why buy PAID TOOLS when you can use the many FREE TOOLS available on the Internet? You just have to know where to look.
Used by Jason McDonald in his online SEO classes as well as classes at Stanford Continuing Studies and classes at San Francisco's Bay Area Video Coalition and AcademyX, the SEO Toolbook is a MUST HAVE for anyone who wants to dominate Google,...
You'll also learn about search engine marketing (SEM) practices, such as Google AdWords, and how you can use social networking to increase your visibility. Ideal for web developers, savvy... more
Don't have time to read the top SEO books of all time? Read Shortform summaries.
Shortform summaries help you learn 10x faster by:
- Being comprehensive: you learn the most important points in the book
- Cutting out the fluff: you focus your time on what's important to know
- Interactive exercises: apply the book's ideas to your own life with our educators' guidance.
Whether promoting yourself, your business, or your hobbies and interest, you want your website or blog to appear near the top when your customers search. Search engine optimization, or SEO, is increasingly essential to businesses. This full-color, step-by-step guide demonstrates key SEO concepts and practices in an easy-to-follow visual format. Learn how to set up your website and what to implement to help your business or product make a great showing in search results.
Helps visual... more
Understanding customer needs can be a difficult task when customers are 'strangers', in that he or she is always 'on... more
Search Engine Optimization For Dummies shows website owners, developers, and search engine optimizers (SEOs) how to create a website that ranks at the top of search engines and has high-volume traffic, while answering the essential question of "how do I get people to visit my site?"
By understanding search engine basics (what are they, which ones are important, how to get started), building a search engine-friendly site, registering your site with directories and... more
The important stuff you need to know:
Master the basics. Learn HTML5, the language of the Web.
Design good-looking pages. Use styles to build polished layouts.
Get it online. Find a reliable... more
Don't have time to read the top SEO books of all time? Read Shortform summaries.
Shortform summaries help you learn 10x faster by:
- Being comprehensive: you learn the most important points in the book
- Cutting out the fluff: you focus your time on what's important to know
- Interactive exercises: apply the book's ideas to your own life with our educators' guidance.
As CMOs increasingly graduate to the CEO role, the stories told by marketers like Brian Kenny of the Harvard Business School, Trish Mueller of The Home Depot, and Seth Farbman of Spotify, are a roadmap for driven marketing executives looking to maximize the potential of their organizations.
This book will help C-level executives and others who interface and collaborate with... more
In Faster, Smarter, Louder, Aaron Agius and Gián Clancey share the secrets that transformed their two-person agency into a global leader in digital marketing. Through personal stories and real-world research, Aaron and... more
Keith GillFaster, Smarter, Louder is the new book by @IAmAaronAgius on all things marketing and business growth. It’s a must read and currently on sale for only 99 cents. Get your copy today: https://t.co/BWIv5bk5DN https://t.co/LRgYvGX4G7 (Source)
This book teaches developers, designers, programmers, and online marketers what pitfalls to avoid from the beginning so they can provide their clients with more effective site designs.
"Shari Thurow has been consistently one of the best... more
"Getting on the first page of a search engine's result pages is crucial for any business. If you have ever wondered why some websites rank better than the others then you must know that it is because of a powerful web marketing technique called Search Engine Optimization (SEO). This beginners guide covers the core concepts needed for developing and managing a successful SEO plan." less
Get your Social Media Marketing book collection Now!
This collection includes the top books to help you improve, grow and master your Social Media Marketing skills. Change the way that you market your business! It doesn't matter what social media platforms your business favors, the time and marketing budget spent there can reap immense rewards, but only if the company's social media presence is handled properly. If you are looking for the best way to dip... more
This book is a comprehensive guide to the tips, techniques, secrets, standards, and methods of website optimization. From increasing site traffic to maximizing leads, from revving up responsiveness to increasing navigability, from prospect retention to closing more sales, the world of 21st century website optimization is explored,... more
Don't have time to read the top SEO books of all time? Read Shortform summaries.
Shortform summaries help you learn 10x faster by:
- Being comprehensive: you learn the most important points in the book
- Cutting out the fluff: you focus your time on what's important to know
- Interactive exercises: apply the book's ideas to your own life with our educators' guidance.
"A Comprehensive Must-Have Guide to SEO in Today's Competitive Search Environment "
Do you have what it takes to rank your site at the top of Google's search results? Have you been frustrated by the level of difficulty posed in competing with other well-established websites for the those coveted first-page listings?
Well, did you know that there are over 200 ranking factors involved in Google's current search algorithm? Yes, over 200. It's certainly no walk in the park. And, depending on where you've been for your information... more
Did you know that YouTube has secrets behind their algorithm, and if you learn these secrets, you can drive huge numbers of views and subscribers to your YouTube channel?
This easy-to-use guide will walk you through step-by-step what you need to do to take advantage of the secrets behind YouTube's algorithm. It's a MUST for anyone looking to grow their YouTube numbers and actually make money from their channel!
Here's what you'll learn:
- Things you can do right... more
"Search Patterns is a delight to read -- very thoughtful and thought provoking. It's the most comprehensive survey of designing effective search experiences I've seen." --Irene Au, Director of User Experience, Google
"I love this book! Thanks to Peter and Jeffery, I now know that search (yes, boring old yucky who cares search) is one of the coolest ways around of looking at the world." --Dan Roam, author, The Back of the Napkin (Portfolio Hardcover)
"Search Patterns is a playful... more
Don't have time to read the top SEO books of all time? Read Shortform summaries.
Shortform summaries help you learn 10x faster by:
- Being comprehensive: you learn the most important points in the book
- Cutting out the fluff: you focus your time on what's important to know
- Interactive exercises: apply the book's ideas to your own life with our educators' guidance.
Why is that?
The industry has changed and evolved so much because of the recent changes that Google has introduced into its algorithms. These changes have drastically affected rankings and how Google scores listings on its search engine results pages (SERPs).
Here is what's... more
Companies often turn to expensive tools and leisurely consultants for building SEO programs. With the advice in this book, you ll be able to design the program you want without having to pay for unnecessary resources. less
This book is for anyone who runs any of the over 90,000,000 WordPress installations throughout the world. If you can login to your WordPress website, you... more
Don't have time to read the top SEO books of all time? Read Shortform summaries.
Shortform summaries help you learn 10x faster by:
- Being comprehensive: you learn the most important points in the book
- Cutting out the fluff: you focus your time on what's important to know
- Interactive exercises: apply the book's ideas to your own life with our educators' guidance.