Darshan Gajara's Top Book Recommendations
Want to know what books Darshan Gajara recommends on their reading list? We've researched interviews, social media posts, podcasts, and articles to build a comprehensive list of Darshan Gajara's favorite book recommendations of all time.
Maria’s despairing view of love is put to the test when she meets a handsome young painter. In this odyssey of self-discovery, Maria has to choose between pursuing a path of darkness—sexual... more
Recommended by Darshan Gajara, and 1 others. Darshan GajaraMy favorite non-business book from the limited number of books I’ve read is ‘Eleven Minutes’ by Paulo Coelho. I was 17 when I picked up this book. And like any other small town boy in India, self-discovery, adventure and sex were foreign entities to me. Going through Maria’s story (main character in the book) alone, my eyes were wide open to the outside world and provided me with courage to break... (Source)
Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?
Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without... more
Matt MullenwegHooked gives you the blueprint for the next generation of products. Read Hooked or the company that replaces you will. (Source)
Tee-Ming ChewHooked: How to Build Habit-Forming Products by Nir Eyal. It changed the way I think about product and helps you to be hyper focused on what matters rather than what is cool for your users. (Source)
Irina MarinescuAlready a classic about how to build successful products. Also, retention is a priority goal for any Product Manager, but you can't have retention if you are not setting a good engagement rate. It was a great starting point for me as part of my first startup and continues to help me today as acquired knowledge about user behavior. (Source)
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