Want to know what books Mark Moses recommends on their reading list? We've researched interviews, social media posts, podcasts, and articles to build a comprehensive list of Mark Moses's favorite book recommendations of all time.
1
Ten years after the worldwide bestseller Good to Great, Jim Collins returns withanother groundbreaking work, this time to ask: why do some companies thrive inuncertainty, even chaos, and others do not? Based on nine years of research,buttressed by rigorous analysis and infused with engaging stories, Collins andhis colleague Morten Hansen enumerate the principles for building a truly greatenterprise in unpredictable, tumultuous and fast-moving times. This book isclassic Collins: contrarian, data-driven and uplifting. more Ten years after the worldwide bestseller Good to Great, Jim Collins returns withanother groundbreaking work, this time to ask: why do some companies thrive inuncertainty, even chaos, and others do not? Based on nine years of research,buttressed by rigorous analysis and infused with engaging stories, Collins andhis colleague Morten Hansen enumerate the principles for building a truly greatenterprise in unpredictable, tumultuous and fast-moving times. This book isclassic Collins: contrarian, data-driven and uplifting. less 
Joseph LiuI love this book because it provides some practical case studies about the behaviors that allow certain individuals, teams, and companies to excel that you can then apply to your own personal life and career. (Source)
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2
A collection of personal stories about the experience of competing in one’s first Ironman triathlon. This is the ultimate test of endurance: a 2.4-mile swim, a 112-mile bike ride, and a 26.2-mile run, all raced end-to-end in one grueling day—and these stories tell it straight: what to expect, how to prepare, what was rewarding, what was miserable. These stories come from men and women of all ages and abilities. Some are stories from the champions, and some from those who did not finish. Together they testify to all the joy and agony of the race; and they provide priceless personal advice on... more A collection of personal stories about the experience of competing in one’s first Ironman triathlon. This is the ultimate test of endurance: a 2.4-mile swim, a 112-mile bike ride, and a 26.2-mile run, all raced end-to-end in one grueling day—and these stories tell it straight: what to expect, how to prepare, what was rewarding, what was miserable. These stories come from men and women of all ages and abilities. Some are stories from the champions, and some from those who did not finish. Together they testify to all the joy and agony of the race; and they provide priceless personal advice on nutrition, equipment, clothing, mental preparation, emotional fatigue, terrain, and weather. An unforgettable ode to an extraordinary endurance sport—a book for anyone who wants to become an ironman. less See more recommendations for this book...
3
Break-it thinkers have proven that challenging conventional thinking is theonly way to stay ahead of the competition in the corporate environment of thenineties. more Break-it thinkers have proven that challenging conventional thinking is theonly way to stay ahead of the competition in the corporate environment of thenineties. less Mark MosesAbout 30 years ago when I was 24, I read a book called, “If it Ain't Broke...Break It!”. Inside the book it asked to dream about the perfect life. I wrote down the following:
Sell my business – I sold my business at 26.
Win the U.S. Squash Championship – happened when I was 27.
Speak all over the world – this started when I was 41. I have done speaking engagements in every continent except... (Source)
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4
The harrowing tale of British explorer Ernest Shackleton's 1914 attempt to reach the South Pole, one of the greatest adventure stories of the modern age.
In August 1914, polar explorer Ernest Shackleton boarded the Endurance became locked in an island of ice. Thus began the legendary ordeal of Shackleton and his crew of twenty-seven men. When their ship was finally crushed between two ice floes, they attempted a near-impossible journey over 850 miles of the South Atlantic's heaviest seas to the closest outpost of civilization.
In Endurance, the... more The harrowing tale of British explorer Ernest Shackleton's 1914 attempt to reach the South Pole, one of the greatest adventure stories of the modern age.
In August 1914, polar explorer Ernest Shackleton boarded the Endurance became locked in an island of ice. Thus began the legendary ordeal of Shackleton and his crew of twenty-seven men. When their ship was finally crushed between two ice floes, they attempted a near-impossible journey over 850 miles of the South Atlantic's heaviest seas to the closest outpost of civilization.
In Endurance, the definitive account of Ernest Shackleton's fateful trip, Alfred Lansing brilliantly narrates the harrowing and miraculous voyage that has defined heroism for the modern age. less 
Ryan Holiday50 plus years old, this is a story that more than stands the test of time. Sir Ernest Shackleton makes his daring attempt to cross Antarctic continent but his crew and boat are trapped in the ice flows. What follows are 600 days of harrowing survival, first from the elements, then from hunger, then from the sea as he makes a daring attempt in a small lifeboat to reach land 650 miles away, then... (Source)
Scott BelskyI think that there are some biographies, the Doris Kearns Goodwin type stuff, the Walter Isaacson classic biographies. I recently read Shackleton’s Endurance story. [...] Which, obviously, relates to my thinking these days, which is just a phenomenal story. And there’s so many interesting leadership lessons of counterintuitive things that he did that help you understand difficult decisions that... (Source)
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5
America's most sought-after executive coach shows how to climb the last few rungs of the ladder The corporate world is filled with executives, men and women who have worked hard for years to reach the upper levels of management. They're intelligent, skilled, and even charismatic. But only a handful of them will ever reach the pinnacle--and as executive coach Marshall Goldsmith shows in this book, subtle nuances make all the difference. These are small "transactional flaws" performed by one person against another (as simple as not saying thank you enough), which lead... more America's most sought-after executive coach shows how to climb the last few rungs of the ladder The corporate world is filled with executives, men and women who have worked hard for years to reach the upper levels of management. They're intelligent, skilled, and even charismatic. But only a handful of them will ever reach the pinnacle--and as executive coach Marshall Goldsmith shows in this book, subtle nuances make all the difference. These are small "transactional flaws" performed by one person against another (as simple as not saying thank you enough), which lead to negative perceptions that can hold any executive back. Using Goldsmith's straightforward, jargon-free advice, it's amazingly easy behavior to change. Executives who hire Goldsmith for one-on-one coaching pay $250,000 for the privilege. With this book, his help is available for 1/10,000th of the price. less 
Michael SliwinskiNow I’m reading @coachgoldsmith’s book: what got you here won’t get you there - and it’s brilliant! https://t.co/xwcnpbiCSL (Source)
Cody McLainWill assume career path is running a startup, getting clients and managing a team of employees or collaborating with founders. These are some of the best books to cover these areas. It’s hard running a startup, let alone being the person who has to make the highest decisions in the organization. These books help provide the framework in how to run a successful organization but also share some of... (Source)
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6
One of the most popular personal development and self-improvement books of all time, Think and Grow Rich has sold over 100 million copies worldwide since its first publication during the Great Depression. In this hardcover edition, Napoleon Hill presents a "Philosophy of Achievement" in 13 principles drawn from the success stories of such greats as Andrew Carnegie, Henry Ford, Thomas Edison, and other millionaires of his time.
Think and Grow Rich reveals the secrets that can bring you fortune. By suppressing negative thoughts and keeping your focus on... more One of the most popular personal development and self-improvement books of all time, Think and Grow Rich has sold over 100 million copies worldwide since its first publication during the Great Depression. In this hardcover edition, Napoleon Hill presents a "Philosophy of Achievement" in 13 principles drawn from the success stories of such greats as Andrew Carnegie, Henry Ford, Thomas Edison, and other millionaires of his time.
Think and Grow Rich reveals the secrets that can bring you fortune. By suppressing negative thoughts and keeping your focus on the long term, you can find true and lasting success. Napoleon Hill details his philosophy through the following 13 principles:
Desire
Faith
Autosuggestion
Specialized Knowledge
Imagination
Organized Planning
Decision
Persistence
Power of the Master Mind
The Mystery of Sex Transmutation
The Subconscious Mind
The Brain
The Sixth Sense
Follow the steps outlined here, and you may just find the path to your own personal fortune. less 
Daymond JohnThe main takeaway from [this book] was goal-setting. It was the fact that if you don't set a specific goal, then how can you expect to hit it? (Source)
Sa ElAnother book all about how to obtain financial success by changing how you think and how to change your actions based on that thinking pattern, mindset is the first thing that must change if you want to build a business. (Source)
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7
An updated edition of the blockbuster bestselling leadership book that took America and the world by storm, two U.S. Navy SEAL officers who led the most highly decorated special operations unit of the Iraq War demonstrate how to apply powerful leadership principles from the battlefield to business and life.
Combat, the most intense and dynamic environment imaginable, teaches the toughest leadership lessons, with absolutely everything at stake. Jocko Willink and Leif Babin learned this reality first-hand on the most violent and dangerous battlefield in Iraq. As leaders of... more An updated edition of the blockbuster bestselling leadership book that took America and the world by storm, two U.S. Navy SEAL officers who led the most highly decorated special operations unit of the Iraq War demonstrate how to apply powerful leadership principles from the battlefield to business and life.
Combat, the most intense and dynamic environment imaginable, teaches the toughest leadership lessons, with absolutely everything at stake. Jocko Willink and Leif Babin learned this reality first-hand on the most violent and dangerous battlefield in Iraq. As leaders of SEAL Team Three's Task Unit Bruiser, their mission was one many thought impossible: help U.S. forces secure Ramadi, a violent, insurgent-held city deemed "all but lost." In gripping, firsthand accounts of heroism, tragic loss, and hard-won victories, they learned that leadership--at every level--is the most important factor in whether a team succeeds or fails.
Willink and Babin returned home from deployment and instituted SEAL leadership training to pass on their harsh lessons learned in combat to help forge the next generation of SEAL leaders. After leaving the SEAL Teams, they launched a company, Echelon Front, to teach those same leadership principles to leaders in businesses, companies, and organizations across the civilian sector. Since that time, they have trained countless leaders and worked with hundreds of companies in virtually every industry across the U.S. and internationally, teaching them how to develop their own high-performance teams and most effectively lead those teams to dominate their battlefields.
Since it's release in October 2015, Extreme Ownership has revolutionized leadership development and set a new standard for literature on the subject. Required reading for many of the most successful organizations, it has become an integral part of the official leadership training programs for scores of business teams, military units, and first responders. Detailing the mindset and principles that enable SEAL units to accomplish the most difficult combat missions, Extreme Ownership demonstrates how to apply them to any team or organization, in any leadership environment. A compelling narrative with powerful instruction and direct application, Extreme Ownership challenges leaders everywhere to fulfill their ultimate purpose: lead and win. less 
Timothy FerrissJocko is also the co-author of Extreme Ownership: How U.S. Navy SEALs Lead and Win — which I loved. (Source)
Roger AilesThis is the SEAL Leadership book we have been waiting for. Poignant, powerful, practical. A must read for every leader. (Source)
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8
You can go after the job you want—and get it!
You can take the job you have—and improve it!
You can take any situation—and make it work for you!
Dale Carnegie’s rock-solid, time-tested advice has carried countless people up the ladder of success in their business and personal lives. One of the most groundbreaking and timeless bestsellers of all time, How to Win Friends & Influence People will teach you:
-Six ways to make people like you
-Twelve ways to win people to your way of thinking
-Nine ways to change people without arousing... more You can go after the job you want—and get it!
You can take the job you have—and improve it!
You can take any situation—and make it work for you!
Dale Carnegie’s rock-solid, time-tested advice has carried countless people up the ladder of success in their business and personal lives. One of the most groundbreaking and timeless bestsellers of all time, How to Win Friends & Influence People will teach you:
-Six ways to make people like you
-Twelve ways to win people to your way of thinking
-Nine ways to change people without arousing resentment
And much more! Achieve your maximum potential—a must-read for the twenty-first century with more than 15 million copies sold! less See more recommendations for this book...
9
To find the keys to greatness, Collins's 21-person research team read and coded 6,000 articles, generated more than 2,000 pages of interview transcripts and created 384 megabytes of computer data in a five-year project. The findings will surprise many readers and, quite frankly, upset others.
The Challenge
Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the very beginning.
But what about the company that is not born... more To find the keys to greatness, Collins's 21-person research team read and coded 6,000 articles, generated more than 2,000 pages of interview transcripts and created 384 megabytes of computer data in a five-year project. The findings will surprise many readers and, quite frankly, upset others.
The Challenge
Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the very beginning.
But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness?
The Study
For years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and convert long-term mediocrity or worse into long-term superiority? And if so, what are the universal distinguishing characteristics that cause a company to go from good to great?
The Standards
Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years. How great? After the leap, the good-to-great companies generated cumulative stock returns that beat the general stock market by an average of seven times in fifteen years, better than twice the results delivered by a composite index of the world's greatest companies, including Coca-Cola, Intel, General Electric, and Merck.
The Comparisons
The research team contrasted the good-to-great companies with a carefully selected set of comparison companies that failed to make the leap from good to great. What was different? Why did one set of companies become truly great performers while the other set remained only good?
The Findings
The findings of the Good to Great study will surprise many readers and shed light on virtually every area of management strategy and practice. The findings include:
Level 5 Leaders: The research team was shocked to discover the type of leadership required to achieve greatness.
The Hedgehog Concept (Simplicity within the Three Circles): To go from good to great requires transcending the curse of competence.
A Culture of Discipline: When you combine a culture of discipline with an ethic of entrepreneurship, you get the magical alchemy of great results. Technology Accelerators: Good-to-great companies think differently about the role of technology.
The Flywheel and the Doom Loop: Those who launch radical change programs and wrenching restructurings will almost certainly fail to make the leap. less 
Jeff Bezos"Collins briefed Amazon executives on his seminal management book before its publication. Companies must confront the brutal facts of their business, find out what they are uniquely good at, and master their fly wheel, in which each part of the business reinforces and accelerates the other parts," Stone writes. (Source)
Max Levchin[Max Levchin recommended this book as an answer to "What business books would you advise young entrepreneurs read?"] (Source)
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10
This hardcover edition is cleanly formatted for easy reading. 12 point Garamond, 1.25 spacing. The Richest Man in Babylon is a timeless classic, revealing the secrets to making money and keeping it. This inspirational book is hailed as the greatest of books on finances. It unveils the secrets to wealth, providing priceless suggestions, advice, unforgettable parables, financial problem-solving tools, and invaluable information which will get you on your way to riches. The book to read for all who want financial success. more This hardcover edition is cleanly formatted for easy reading. 12 point Garamond, 1.25 spacing. The Richest Man in Babylon is a timeless classic, revealing the secrets to making money and keeping it. This inspirational book is hailed as the greatest of books on finances. It unveils the secrets to wealth, providing priceless suggestions, advice, unforgettable parables, financial problem-solving tools, and invaluable information which will get you on your way to riches. The book to read for all who want financial success. less Grant CardoneThis book emphasized the need to get reliable income streams and to never ever confuse your necessary expenses with the things you want. It’s a timeless classic that every school in America should have in their curriculum. (Source)
David Heinemeier HanssonThis is a 1920s classic version of How To Get Rich. The ancestor of all the pale imitations, like Rich Dad/Poor Dad, that came since. And while I scoffed at plenty of the allegories from ancient Babylon that presents the lessons, it was still a neat package. And at least ancient Babylon is a more interesting backdrop for teaching lessons about money than some suburban house flipper. I ended up... (Source)
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11
The New York Times bestselling author and social media expert returns with hard-won advice on how to connect with customers and beat the competition by mastering social media marketing
When managers and marketers outline their social media strategies, they often plan for the "right hook"-their next highly anticipated sale or campaign that's going to put the competition out for the count. Even companies committed to jabbing-patiently engaging with customers to build the relationships so crucial to successful social media campaigns-still yearn to land the powerful, bruising... more The New York Times bestselling author and social media expert returns with hard-won advice on how to connect with customers and beat the competition by mastering social media marketing
When managers and marketers outline their social media strategies, they often plan for the "right hook"-their next highly anticipated sale or campaign that's going to put the competition out for the count. Even companies committed to jabbing-patiently engaging with customers to build the relationships so crucial to successful social media campaigns-still yearn to land the powerful, bruising swing that will knock out their opponent or their customer's resistance in one tooth-spritzing, killer blow. Right hooks, after all, convert traffic to sales. They easily show results and ROI. Except when they don't.
In the same passionate, street-wise style readers have come to expect, Gary Vaynerchuk is on a mission to improve marketers' right hooks by changing the way they fight to make their customers happy, and ultimately to compete. Thanks to the massive change and proliferation in social media platforms in the last four years, the winning combination of jabs and right hooks is different now. Communication is still key, but context matters more than ever. It's not just about developing high-quality content, but developing high-quality content perfectly adapted to specific social media platforms and mobile devices-content tailor-made for Facebook, YouTube, Instagram, Pinterest, Twitter, and Tumblr. A mash-up of the best elements of Crush It! and The Thank You Economy with a 2013 spin, here is a blueprint to social media marketing strategies that really works. less Marvin LiaoMy list would be (besides the ones I mentioned in answer to the previous question) both business & Fiction/Sci-Fi and ones I personally found helpful to myself. The business books explain just exactly how business, work & investing are in reality & how to think properly & differentiate yourself. On the non-business side, a mix of History & classic fiction to understand people, philosophy to make... (Source)
Bill WidmerIn general, I recommend Rich Dad Poor Dad by Robert Kiyosaki to learn more about assets and liability and how to view money. (Source)
Sa ElThis book started everything for me and put me on a path to a rich mindset, it helped me understand that dreaming wasn't enough, you had to actually place that dream into reality if you ever want to achieve it. (Source)
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Don't have time to read Mark Moses's favorite books? Read Shortform summaries.
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