Ranked #3 in Internet, Ranked #21 in E-Commerce — see more rankings.
Reviews and Recommendations
We've comprehensively compiled reviews of The Long Tail from the world's leading experts.
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Jack Ma Founder/AlibabaRecommends this book
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Ev Williams Co-Founder/Twitter, CEO/MediumRecommends this book
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Michael Herrmann Very fitting for the internet today. We see niches form inside niches and as entrepreneurs it's important to be aware (and make use) of that fact. (Source)
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Bogdana Butnar I don't have favourite books. I equate a favourite something with wanting to do it over and over again and I've never wanted to read a book too many times. I have favourite authors and I have books that changed me in significant ways because they moved me or taught me something or changed my view of the world. So, here's some of those books... (Source)
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Zhang Ruimin In a 2009 interview with Knowledge@Wharton, he explained how Anderson's ideas were helping Haier transition from traditional manufacturer to information-based service provider. (Source)
Rankings by Category
The Long Tail is ranked in the following categories:
- #34 in Digital Marketing
- #39 in Marketing
- #25 in Podcasting
- #31 in Retail
- #91 in Small Business