Ranked #1 in SEO, Ranked #35 in Digital Marketing — see more rankings.
A well-designed, easy-to-navigate website is useless if no one can find it. In this book, four experts help you optimize your site for search engine visibility, using proven guidelines and cutting-edge techniques for planning and executing a comprehensive strategy. Much has changed in SEO since the first edition of this book, including new methods for ranking sites based on user engagement with pages and content. Search engines also have improved their ranking results with data from social media. This second edition helps you adjust to these changes with an array of effective tactics, from... more
Reviews and Recommendations
We've comprehensively compiled reviews of The Art of SEO from the world's leading experts.
Tony Hsieh CEO/Zappos.comSEO expertise is a core need for today’s online businesses. Written by some of the top SEO practitioners out there, this book can teach you what you need to know for your online business. (Source)
Aleyda Solis Recommends this book