Word of Mouth Marketing

How Smart Companies Get People Talking, Revised Edition

Recommended by Sean Si, and 1 others. See all reviews

Ranked #58 in Blogging, Ranked #59 in Marketing Strategysee more rankings.

Fully updated and revised, this guide reveals the five essential steps to making word of mouth work and how blogs, communities, viral email, and buzz can build a business. It also features stories on how the first edition of this book affected the businesses of readers. less

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