The Storytelling Animal

How Stories Make Us Human

Recommended by Park Howell, and 1 others. See all reviews

Ranked #7 in Storytelling

Humans live in landscapes of make-believe. We spin fantasies. We devour novels, films, and plays. Even sporting events and criminal trials unfold as narratives. Yet the world of story has long remained an undiscovered and unmapped country. It’s easy to say that humans are “wired” for story, but why?

In this delightful and original book, Jonathan Gottschall offers the first unified theory of storytelling. He argues that stories help us navigate life’s complex social problems—just as flight simulators prepare pilots for difficult situations. Storytelling has evolved, like...
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Park Howell This is one of the books I recommend to people looking for a career in advertising. (Source)


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