Podcasts > Jocko Podcast > 474: Building More United Communities. With Force Recon Marine, Jake Harriman

474: Building More United Communities. With Force Recon Marine, Jake Harriman

By Jocko DEFCOR Network

In this episode of the Jocko Podcast, host Jocko Willink delves into the remarkable story of Jake Harriman. Harriman recounts his upbringing on a West Virginia farm that instilled a sense of service, his Marine Corps tours in Iraq that led him to found Nuru International, an organization dedicated to combating extremism by sustainably alleviating poverty across vulnerable regions.

Harriman then pivots to his latest initiative, More Perfect Union, which aims to bridge societal divides in the United States by fostering community engagement across diverse groups. Drawing inspiration from military tactics, the organization trains veterans to lead grassroots efforts focused on building trust and unity.

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474: Building More United Communities.  With Force Recon Marine, Jake Harriman

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474: Building More United Communities. With Force Recon Marine, Jake Harriman

1-Page Summary

Jake Harriman's Upbringing and Early Life

Harriman grew up in poverty on a farm in West Virginia but was instilled with a deep sense of community service. He excelled academically yet became a gifted athlete, playing football and rugby at the Naval Academy, to which he was encouraged to apply by a friend.

Jake's Marine Corps Service and Time in Iraq

After initial hesitation, Jake joined the Marines, serving four tours and two deployments in Iraq with Force Recon. Per Jocko Willink, Jake's authentic leadership was shaped by his mentors. A pivotal moment involved helping an Iraqi family, inspiring Jake's later mission to empower vulnerable communities.

Jake Founds Nuru International to Combat Extremism

Witnessing extremist groups exploit poverty, Jake started Nuru with a vision to tackle the root causes. The organization merged military and aid expertise to sustainably alleviate poverty in vulnerable regions over multi-year commitments.

Nuru's Sustainable Agriculture and Economic Models

Jake led Nuru for 12 years, implementing scalable agriculture and economic models that increased crop yields and incomes. Per Jake, restoring dignity through self-sufficiency unified communities and deterred extremism's spread.

Jake Launches More Perfect Union to Bridge Divisions

Returning to the U.S., Jake was struck by societal divides. Inspired by counterinsurgency tactics, More Perfect Union facilitates community service and civic activities to build trust across diverse groups. Veterans trained by the organization lead grassroots efforts in all 50 states.

1-Page Summary

Additional Materials

Actionables

  • You can volunteer at a local farm or community garden to understand the challenges of poverty and agriculture, which could deepen your appreciation for initiatives like Nuru International. By getting your hands dirty, you'll gain firsthand experience with food production and sustainability, and you might even help improve local crop yields through shared knowledge and labor.
  • Start a book club focused on leadership and community service to foster a culture of mentorship and civic engagement in your circle. By reading and discussing books on these topics, you and your peers can inspire each other to take on leadership roles and contribute to your communities, much like Harriman was inspired by his mentors.
  • Create a simple online platform where neighbors can offer and request help for everyday tasks, promoting a sense of community and self-sufficiency. This could range from sharing tools to teaching each other new skills, thereby building trust and cooperation locally, reflecting the community-building aspect of More Perfect Union.

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474: Building More United Communities. With Force Recon Marine, Jake Harriman

Jake Harriman's Background and Upbringing

Jake Harriman's early years in the Wetzel Settlement, atop a West Virginia mountaintop, shaped him into a service-minded individual who excelled both academically and athletically.

Jake's Farming Roots in a Poverty-Stricken, Community-Minded West Virginia

Jake's Family Instilled In Him a Desire to Serve Others

Harriman grew up in technical poverty on a small farm in the Wetzel Settlement of West Virginia, but he never felt poor. The upbringing by his family, who lived off the land by growing their own food and hunting for meat, endowed him with a profound sense of community and service. This sentiment was reinforced in the overall community, which consisted of about 40 families. The community members supported each other with generous acts, such as sharing food and chopping wood for each other, especially during winters.

Jake felt a strong pull to serve others, influenced by his mother's continual service to those around her and his father, who had friends who were Marines in Vietnam.

Jake Was Academically Inclined, but Also Developed a Competitive Athletic Side

Jake Harriman was initially small, not particularly athletic, and described himself as a "runt." Fortunately, this disadvantage soon turned into an advantage—he grew tall quickly during adolescence, inspired by his athletic father who was considered a local legend. After a coach took an interest in him, Jake embarked on weight training and took up football. While he also played a bit of basketball, football became his principal sport.

Because of his early physical challenges, Jake dove into his studies, excelling academically. He studied engineering at WVU prior to attending ...

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Jake Harriman's Background and Upbringing

Additional Materials

Actionables

  • You can foster a sense of community by starting a neighborhood pantry where everyone contributes and takes what they need. Set up a small, weatherproof cabinet in a common area and encourage neighbors to leave non-perishable food items, books, or even tools. This not only provides a resource for those in need but also strengthens communal bonds and encourages acts of service.
  • Explore new hobbies or sports that align with your current physical condition to discover untapped talents. If you've had to give up a sport or activity due to changes in your body, look for alternatives that accommodate your current state. For example, if running is no longer feasible, try swimming or cycling, which are less impactful on the joints but still provide a competitive and physical outlet.
  • Create a personal development plan that includes both academic and physical goals to achieve a well-rounded skill set. Se ...

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474: Building More United Communities. With Force Recon Marine, Jake Harriman

Jake's Marine Corps Experiences

Jake Harriman provides an insight into his journey and experiences within the Marine Corps, from his initial reluctance to join the Naval Academy to his multiple tours of duty and combat deployments.

Heading: Jake Accepted Naval Academy Appointment After Hesitation, Determined to Succeed Through Plebe Summer Challenges

After initially turning down his acceptance to the Naval Academy due to hesitations about the dress code and six-year service requirement, Jake Harriman later regretted attending West Virginia University with his friends instead of joining the military. With Senator Byrd's nomination, he managed to reenter the Academy, using that experience as a driving force during Plebe summer. Despite the challenge, including unsettling weight loss, his background from WVU gave him a notable academic advantage.

Jake's College Edge Drove Him to Excel Despite Difficult Training

His determination to make his opportunity at the Naval Academy work stemmed from having no other choice and needing to succeed. Jake's prior academic exposure enabled him to comfortably navigate the earlier years at the Academy, ultimately leading him to graduate number one from the basic school and choose his desired infantry MOS.

Jake Joined the Marine Corps, Serving Four Tours & two Combat Deployments in Iraq

Jake's time with the Marine Corps included serving with the First Force Recon, where he attended several schools to enhance his skills, such as jump school, dive school, and seer school. These experiences, coupled with the attainment of "double trouble" designation, helped him excel early and avoid tarnishing his reputation. Before 9/11, his Force Recon platoons were part of MEUs, serving as rapid response units alongside infantry battalions.

Jake's Leadership in Force Recon and a Tragic Iraqi Family Incident

His leadership qualities were further sharpened by learning from corporals and sergeants about leading authentically and humbly from ...

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Jake's Marine Corps Experiences

Additional Materials

Actionables

  • Reflect on pivotal life decisions by journaling about times you hesitated to take opportunities and how you feel about those decisions now. This can help you understand your decision-making patterns and possibly reveal areas where you might take more risks or trust your instincts. For example, if you passed up a job offer and later regretted it, write about what held you back and how you can approach similar situations differently in the future.
  • Seek out mentors from different levels of expertise to gain a well-rounded perspective on leadership. You can do this by joining community groups, professional networks, or online forums where you can interact with people from various ranks and positions. For instance, if you're interested in improving your leadership skills, you might reach out to both seasoned executives and mid-level managers to understand different leadership styles and challenges.
  • Turn significant personal experiences into motivation for your own initiatives by iden ...

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474: Building More United Communities. With Force Recon Marine, Jake Harriman

Jake's Founding and Leading of Nuru International

Jake Harriman, inspired by his experiences as a Marine, brings a comprehensive solution to addressing global poverty and opportunity as a means to tackle violent extremism.

Inspired by Iraq, Jake Tackles Violent Extremism By Addressing Global Poverty and Opportunity

Having witnessed the exploitation of vulnerable communities by groups like ISIS and Al Qaeda, Jake Harriman understood the need for comprehensive strategies. Jocko Willink recounts how Harriman, post his Marine Corps service, initiated Nuru International with a vision to eradicate extreme poverty as a means to empower communities and resist the spread of such groups. The organization merged the expertise of former combat operators with aid workers to address poverty in "gray zones," aiming to create sustainable change over five to seven years.

Jake, Ex-marine, Founds Nuru International to Eradicate Extreme Poverty

After his military career and time at Stanford where classmates unexpectedly supported and helped him build Nuru International, Harriman established the organization with profound dedication to its enduring mission. He lived in African villages for 7.5 to 8 years during his 12-year tenure at Nuru International, believing he would dedicate his entire career to this cause.

Jake Led Nuru International's 12-year Effort in Africa, Empowering Communities With Scalable, Sustainable Agricultural and Economic Models

Through Nuru International, Jake Harriman spearheaded scalable and sustainable agriculture and economic models, achieving significant outcomes such as increasing crop yields from three bags of corn per acre to roughly 18 bags. Nuru's philosophy emphasized that local leaders should independently sustain and scale these models. The organization now operates under a new CEO in its fifth country, employing farming cooperatives as a catalyst for change and facilitating unity for effective trade in real markets. Harriman raised about $350,000 to kick-start Nuru International and named it "Nuru" – meaning light or hope in Swahili – to resonate with the local population.

Challenges Faced but Commitment Remained: Restoring Agency and Dignity

Harriman navigated numerous challenges, including violent encounters and personal hea ...

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Jake's Founding and Leading of Nuru International

Additional Materials

Clarifications

  • Jocko Willink is a retired United States Navy officer known for his service in the Navy SEALs, particularly in commanding SEAL Team 3's Task Unit Bruiser during the Iraq War. He is also an author, podcaster, and co-founder of a management consulting firm. Willink is recognized for his leadership principles and has co-authored books on the subject.
  • Nuru International's approach involves merging the expertise of former combat operators with aid workers to address poverty in "gray zones" by implementing sustainable agricultural and economic models. They focus on empowering local leaders to independently sustain and scale these models, aiming to create lasting change over several years. The organization emphasizes restoring agency and dignity to communities, unifying them to build resilience against extremist groups. Nuru International's strategies include employing farming cooperatives as a catalyst for change and facilitating effective trade in real markets.
  • Increasing crop yields from three bags of corn per acre to roughly 18 bags is significant because it represents a substantial improvement in agricultural productivity. This increase can lead to greater food security, increased income for farmers, and overall economic development in the community. It demonstrates the effectiveness of the agricultural and economic models implemented by Nuru International in empowering communities and creating sustainable change.
  • Jake Harriman faced challenges such as violent encounters and personal health risks while working to empower communities through Nuru International in regions affected by poverty and extremism. These challenges underscore the difficult environments in which he operated and the personal sacrifices he made to drive positive change in vulnerable communities. Harriman's resilience in the face of these obstacles highlights his commitment to the mission of eradicating extreme poverty and fostering sustainable development. His experiences demonstrate the dedication required to navigate complex and often dangerous situations in pursuit of creating lasting impact.
  • Restoring agency and dignity involves empowering individuals to regain control over their lives, make decisions, and act independently. It focuses on helping people rebui ...

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474: Building More United Communities. With Force Recon Marine, Jake Harriman

Jake's Launch of More Perfect Union to Unify America

Jake Harriman, upon returning to the U.S., launches More Perfect Union, an initiative to bridge America's political and societal divides by leveraging veterans' leadership in community-building activities.

Returning To the U.S., Jake Was Struck by Societal Divisions, Feeling Compelled to Address This Challenge

After serving overseas and returning home, Jake Harriman was saddened and angered by the stark divisions and isolation within echo chambers he observed in America. This vivid contrast to the country he remembered propelled him to leave Nuru International and take action to address these challenges. He felt compelled to contribute to the betterment of his country but rejected the idea of running for office in search of other avenues to make an impact.

More Perfect Union Leverages Veterans' Leadership to Build Community Trust and Common Ground, Inspired by Counterinsurgency Tactics

Inspired by counterinsurgency tactics, More Perfect Union employs strategies like human terrain mapping to understand power dynamics within communities. These approaches aim to build trust and foster understanding among diverse Americans through social activities, community service, and civic engagement.

The Organization Partners With Groups to Facilitate Community Service, Social Activities, and Civic Engagement That Foster Understanding Among Diverse Americans

To bridge divisions, Jake Harriman suggests engaging in conversations with those different from ourselves and carrying out tasks such as working together on a project to encourage shared experiences that make it difficult to harbor hate. More Perfect Union envisions being the new civic meeting place of America, collaborating on initiatives like disaster relief efforts to build trust and common ground. With 'brickyard captains' trained to understand their communities and build relationships, the organization leverages collaborations with groups such as Habitat for Humanity and Go Ruck to run activities destined to unite people and bridge political divides.

Jake Harriman perceives a stark gap in bringing people together, a situation exacerbated by a decline in community involvement as evidenced by Robert Putnam's "Bowling Alone." By establishing chapters across the country, More Perfect Union aims to engage people in various activities that reconnect them to common American values. These chapters or "brickyards" have scaled impressively, reaching all 50 states. The University of Montana plays a role in training veterans who then go back to their communities t ...

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Jake's Launch of More Perfect Union to Unify America

Additional Materials

Counterarguments

  • The effectiveness of counterinsurgency tactics in community building is unproven, and their application in a domestic context may not translate well from a military to a civilian setting.
  • Veterans, while having valuable leadership and crisis management skills, may not always have the specific training or experience in community organizing, mediation, or social work that could be crucial for addressing deep societal divides.
  • The assumption that shared activities and conversations alone can bridge deep political and societal divides may be overly optimistic, as these divides often stem from fundamental disagreements on policy and values that are not easily resolved.
  • The focus on veterans might inadvertently exclude or underrepresent other groups who also have valuable perspectives and skills to contribute to community-building efforts.
  • The strategy of partnering with existing organizations could lead to challenges in aligning goals, methods, and ideologies, potentially diluting the impact of More Perfect Union's initiatives.
  • The emphasis on nonpartisanship and unity might overlook the importance of acknowledging and addressing legitimate grievances and systemic issues that contribute to societal divisions.
  • The scalability and long-term sustainability of the initiative may be challenging, as the success of local chapters could vary widely based on loc ...

Actionables

  • You can start a book club focused on American history and values to foster a sense of shared heritage and understanding in your local community. By selecting books that explore different aspects of American culture and history, you encourage participants to reflect on common values and experiences. For example, choose a mix of classic American literature, biographies of influential American figures, and analyses of pivotal moments in U.S. history for your reading list.
  • Volunteer to mentor a young person in your area through established programs like Big Brothers Big Sisters, emphasizing the importance of civic responsibility and community engagement. Through mentoring, you can impart the values of unity and cooperation by actively participating in community service projects together, discussing the role of citizens in a democracy, and encouraging involvement in local issues.
  • Create a neighborhood initiative to beautify a shared public space, such as a park or co ...

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