Microeconomics
Principles and Tools
Ranked #86 in Microeconomics
For 1-Semester Principles of Microeconomics courses. This Principles of Microeconomics text uses 5 key principles, and an Active Approach to teach microeconomics. O'Sullivan/Sheffrin makes use of Active Learning Tools which get students involved in role-playing, help them apply concepts, and offer reinforcement of the material (tools include: Economic Experiments, Application Questions, and Test Your Understanding Questions). The text provides a clear, concise, and accessible presentation of key points. Its hallmark feature includes a focus on the 5 Key Principles of Economics--1) Opportunity... more
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