Losing the Signal
The Untold Story Behind the Extraordinary Rise and Spectacular Fall of BlackBerry
Recommended by Erik Martin, and 1 others. See all reviewsRanked #45 in Business Ethics, Ranked #57 in Silicon Valley
It was a classic modern business story: two Canadian entrepreneurs build an iconic brand that would forever change the way we communicate. From its humble beginnings in an office above a bagel store in Waterloo, Ontario, BlackBerry outsmarted the global giants with an addictive smartphone that generated billions of dollars. Its devices were so ubiquitous that even President Barack Obama favoured them above all others. But just as it was emerging as the dominant global player, BlackBerry took a dramatic turn.
Losing the Signal is the riveting, never-before-told story of one... more
Losing the Signal is the riveting, never-before-told story of one... more
Reviews and Recommendations
We've comprehensively compiled reviews of Losing the Signal from the world's leading experts.
Erik Martin It's a gripping and well-told reminder of how fast habits and technologies change, especially for companies at the top. (Source)
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