Empire State of Mind

How Jay-Z Went From Street Corner to Corner Office

Recommended by Ryan Holiday, and 1 others. See all reviews

Ranked #75 in Music Business

Some people think Jay-Z is just another rapper. Others see him as just another celebrity/mega-star. The reality is, no matter what you think Jay-Z is, he first and foremost a business. And as much as Martha Stewart or Oprah, he has turned himself into a lifestyle. You can wake up to the local radio station playing Jay-Z's latest hit, spritz yourself with his 9IX cologne, slip on a pair of his Rocawear jeans, lace up your Reebok S. Carter sneakers, catch a Nets basketball game in the afternoon, and grab dinner at The Spotted Pig before heading to an evening performance of the Jay-Z-backed... more

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Ryan Holiday AuthorJust because I didn’t want this list to be all stuffy old classics, I thought I’d put this interesting (and unofficial) biography of Jay-Z on here. This is a biography that also functions as a business book. It shows how Jay applied hustling techniques to the music business and eventually built his empire. (Source)


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