Podcasts > NPR's Book of the Day > New biographies look at the careers of designers Claire McCardell and Virgil Abloh

New biographies look at the careers of designers Claire McCardell and Virgil Abloh

By NPR (podcasts@npr.org)

In this episode of NPR's Book of the Day, two fashion pioneers take center stage: Claire McCardell, who transformed American women's fashion in the 1930s and 1940s, and Virgil Abloh, who changed luxury fashion through his streetwear innovations. The episode explores how McCardell prioritized comfort and functionality in her designs, creating enduring staples like ballet flats and wrap dresses, while developing a uniquely American fashion aesthetic independent of Paris.

The discussion also examines Abloh's impact on the fashion industry as Louis Vuitton's first Black artistic director. Through his brand Off-White and collaborations with Kanye West, Abloh challenged traditional boundaries between streetwear and high fashion. The episode details how both designers, despite their different eras and approaches, made lasting contributions to fashion by breaking from established norms and creating more inclusive design philosophies.

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New biographies look at the careers of designers Claire McCardell and Virgil Abloh

This is a preview of the Shortform summary of the Jul 18, 2025 episode of the NPR's Book of the Day

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New biographies look at the careers of designers Claire McCardell and Virgil Abloh

1-Page Summary

The Designs and Impact of Claire McCardell

Claire McCardell revolutionized women's fashion in the 1930s and 1940s by prioritizing comfort and functionality over rigid structures. Her innovative designs included practical features like large pockets in her signature popover dress, and she pioneered the use of unconventional materials like denim in women's wear. McCardell's swimsuits embraced natural body shapes and prioritized functionality, setting new standards for practical, versatile attire.

Despite creating enduring fashion staples like ballet flats and wrap dresses, McCardell's contributions remain underrecognized. Her untimely death at age 52, combined with America's lack of formal preservation mechanisms for ready-to-wear designers' legacies, contributed to the fading of her name in fashion history.

Development of American Fashion Independent From French Influence

Elizabeth Evitts Dickinson describes how American fashion evolved from merely copying Parisian designs to developing its own unique aesthetic. Before World War II, the American fashion industry primarily replicated French designs. The war's disruption of Paris fashion allowed McCardell and her peers to develop a distinctly American look focused on comfort and functionality.

McCardell's approach stood in stark contrast to Christian Dior's "New Look," which emphasized structured silhouettes that molded women's bodies to fit idealized forms. While Dior's designs could be so restrictive they caused models to faint, McCardell designed clothes to fit women's lives and needs. Notably, Dior himself called McCardell "a genius," and began adapting his haute couture designs to incorporate ready-to-wear sensibilities.

The Career and Influence of Virgil Abloh

Virgil Abloh transformed luxury fashion by bringing streetwear aesthetics to high-end design. Despite lacking formal fashion training, Abloh leveraged his collaborations with Kanye West and his brand Off-White to challenge industry norms. Through his work, he gave profound meaning to everyday items like t-shirts and sneakers, connecting with a new generation of consumers.

As Louis Vuitton's first Black artistic director, Abloh bridged the gap between streetwear and high fashion while promoting inclusivity through mentorship and scholarships. Robin Givhan notes that despite criticism about his designs' originality, Abloh's influence inspired a new generation to challenge fashion's traditional boundaries.

1-Page Summary

Additional Materials

Counterarguments

  • While McCardell's designs were innovative, some might argue that other designers of her time also contributed significantly to the shift in women's fashion, and thus her role, though pivotal, was part of a larger movement.
  • The idea that McCardell's contributions are underrecognized could be contested by pointing out that recognition in fashion often fluctuates, and many designers from the past are rediscovered and celebrated in cycles.
  • The assertion that American fashion developed its own unique aesthetic independent of French influence could be challenged by noting that cross-cultural influences are inherent in fashion, and American designers continued to draw inspiration from Europe even after World War II.
  • The contrast between McCardell's designs and Dior's "New Look" might be oversimplified, as Dior's work also included more practical, ready-to-wear items, especially in later collections.
  • The impact of Virgil Abloh could be critiqued by some who believe that while he was influential, fashion has always been an industry of reinvention and remixing, and thus his work is part of a long tradition rather than a radical departure.
  • The claim that Abloh gave profound meaning to everyday items could be seen as subjective, with some arguing that the cultural significance of fashion items often depends on the context and the audience's interpretation.
  • The notion that Abloh bridged the gap between streetwear and high fashion might be contested by those who point out that this process was already underway, with other designers and brands also contributing to this trend.
  • Some might argue that while Abloh's mentorship and scholarships are commendable, the fashion industry still has a long way to go in terms of inclusivity and diversity, and one person's efforts, while important, cannot single-handedly change systemic issues.

Actionables

  • You can create a personal fashion mood board that emphasizes comfort and functionality, drawing inspiration from everyday materials and practical designs. Start by collecting images of clothing that you find both comfortable and stylish, including unconventional materials like denim or designs with large pockets. This will help you visualize and define your own aesthetic that values practicality, much like McCardell's approach.
  • Experiment with customizing your own clothes to better fit your body shape and lifestyle needs, such as adding pockets or adjusting seams for better movement. Begin with simple modifications to garments you already own, like sewing in extra pockets to dresses or pants, or loosening tight areas to accommodate natural body shapes. This hands-on activity encourages you to prioritize functionality in your wardrobe, reflecting McCardell's design philosophy.
  • Engage with local fashion communities or online forums to discuss and promote the recognition of influential designers who have shaped fashion history. Participate in conversations, write blog posts, or create social media content that highlights the contributions of designers like McCardell. By sharing knowledge and appreciation for these designers, you contribute to preserving their legacy and educating others about the evolution of fashion.

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New biographies look at the careers of designers Claire McCardell and Virgil Abloh

The Designs and Impact of Claire Mccardell

Claire McCardell is a pivotal figure in fashion, known for prioritizing comfortable, functional clothing over rigid structures that dominated women’s fashion in the 1930s and 1940s.

Mccardell Prioritized Comfortable, Functional Clothing Over Rigid Structure

Mccardell Added Practical Features Like Pockets to Empower Women's Freedom of Movement

Claire McCardell’s philosophy of clothing design was rooted in comfort and practicality. Her approach was exemplified by garments such as the popover dress, an elegant yet functional piece that included a big patch pocket. This pocket was designed for practicality, capable of carrying a garden trowel or a flashlight during blackout drills in World War II. McCardell utilized materials like denim, which at the time were rarely used in women’s wear, to create pragmatic and durable attire.

Mccardell's Designs Challenged Norms With Practical, Versatile Attire

McCardell’s creations did not conform to the then-popular "hanger appeal," due to the absence of traditionally expected features such as boning in the bodice. Her swimsuits, designed in 1936, embraced the natural shape of a woman's body and were designed for swimming with easy drying, foregoing the conventional swim skirt for more functional fabric between the legs. Her work pursued the emancipation of women through clothes that supported easy movement and were suitable for the various roles women undertook during the day.

McCardell, along with her colleagues, pioneered the American look that embraced casual, comfortable sportswear. This practical and versatile style laid the groundwork for modern everyday attire.

Mccardell's Influence Remains Underrecognized Compared To Other Designers

Despite her critical role in shaping modern women’s wear and the American fashion industry, McCardell’s contributions remain underappreciated. Fashion staples such as ballet flats and wrap dresses can be directly ...

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The Designs and Impact of Claire Mccardell

Additional Materials

Actionables

  • You can honor Claire McCardell's legacy by curating a wardrobe that emphasizes comfort and functionality. Start by auditing your current clothing and identifying pieces that restrict movement or don't serve a practical purpose. Replace them with items that offer comfort and utility, such as clothes with pockets or made from durable materials like denim. This not only pays homage to McCardell's vision but also enhances your daily life through wearable ease.
  • Create a visual tribute to McCardell's influence by crafting a digital collage or mood board. Use images of ballet flats, wrap dresses, and other staples that trace back to her designs. This activity will deepen your appreciation for the everyday fashion items you might take for granted and can serve as a reminder to choose clothing that aligns with McCardell's principles of practicality and natural body shapes.
  • Advocate for the recognition of ready-to-wear designers by starting a conversation on social m ...

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New biographies look at the careers of designers Claire McCardell and Virgil Abloh

Development of American Fashion Independent From French Influence

Elizabeth Evitts Dickinson outlines the development of American fashion from an imitation of French designs to a unique and globally influential aesthetic led by designers like Claire McCardell.

Pre-WWII, American Fashion Depended On Parisian Design Copies

Before World War II, the American fashion industry was primarily occupied with replicating Parisian designs. When McCardell initially arrived in New York in the 1920s, she entered a market where American fashion was not recognized as distinct, and consumers did not acknowledge the existence of an American design identity. The war's disruption of Paris fashion freed designers like McCardell to develop a unique aesthetic that catered to American tastes.

McCardell and Peers: Pioneers of Comfortable, Functional American Look vs. French Haute Couture

McCardell’s training at Parsons School of Design in New York and exposure to Parisian fashion laid the foundation for her pioneering work. Her influence sprang from her Maryland upbringing, sowing the seeds of her passion for fashion. When the war prevented Parisian designers from dictating trends, McCardell seized the opportunity to compete with established Parisian labels. She made her mark with comfortable and functional designs that catered to the lifestyle of women rather than dictating it, contrasting with the French emphasis on high fashion.

American Fashion vs Parisian Design: McCardell and Dior's Cultural Clash

McCardell's Designs Prioritized Wearer's Needs and Autonomy, Challenging Dior's "New Look" That Structured Women's Bodies to Fit Idealized Silhouettes

McCardell's philosophy fundamentally differed from that of Christian Dior, whose "New Look" sought to mold women's bodies to fit an idealized silhouette, emphasizing broad shoulders, cinched waists, and full skirts. McCardell rebelled against such constriction, designing clothes to fit a woman's life and needs rather than shaping her body to the garment. Her ethos contrasted sharply with Dior's designs, sometimes so restrictive they caused models to faint. This clash of ideologies represented the broader battle between American designers prioritizing ...

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Development of American Fashion Independent From French Influence

Additional Materials

Counterarguments

  • While McCardell was influential, it could be argued that American fashion's development was also significantly shaped by broader social and economic factors, such as the rise of consumer culture and mass production techniques.
  • The idea that American fashion became completely independent of French influence may be overstated, as cross-cultural exchange continued post-WWII, with American designers still looking to Paris for inspiration and vice versa.
  • The emphasis on McCardell's Maryland upbringing might downplay the influence of her professional training and the cosmopolitan environment of New York City on her design philosophy.
  • The narrative may oversimplify the complexity of the fashion industry by presenting a binary clash between McCardell and Dior, whereas the reality was likely more nuanced with many designers influencing the industry in various ways.
  • The assertion that McCardell's designs were universally comfortable and functional might not acknowledge the full spectrum of consumer experiences and preferences, as comfort can be subjective.
  • The impact of McCardell on Parisian fashion could be seen as part of a larger trend of American cultural influence post-WWII, rather than solely the result of her individual contributions.
  • The claim that American fashion established its own identity independent of French influence might overlook ongoing exchanges and the global nature of fashion, wh ...

Actionables

- You can explore your local heritage to inspire a personal fashion project by visiting historical societies or museums in your area to understand the cultural influences that shaped your region's style, then incorporate these elements into your own clothing designs or wardrobe choices.

  • Create a "comfort-first" clothing swap event with friends or community members where everyone brings garments that prioritize wearability and function, encouraging a shift towards practical fashion similar to McCardell's approach, and fostering a sense of autonomy in dressing.
  • Start a personal ...

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New biographies look at the careers of designers Claire McCardell and Virgil Abloh

The Career and Influence of Virgil Abloh

Virgil Abloh's journey from the outskirts of Chicago to the prominent status in the fashion industry reshaped the sartorial world, blurring the lines between streetwear and luxury.

Streetwear-Inspired Designer Virgil Abloh Defied Norms in Luxury Fashion

As a streetwear-inspired designer, Virgil Abloh redefined what luxury fashion could be, leveraging his unique background and relationship with pop culture to shake the very foundations of industry norms.

Abloh's Success Through Kanye Collaborations and Off-white Creation Challenged Fashion Gatekeepers

Abloh, who lacked formal training in fashion and apprenticeships at top fashion houses, instead used his work with Kanye West and his brand, Off-White, to defy conventional pathways to success in the fashion industry. These collaborations helped blend hip-hop with high fashion and allowed him to inject cultural significance into every piece he created, challenging the gatekeepers of the fashion world.

Abloh's Ability to Give Cultural Significance and Belonging To T-Shirts and Sneakers Resonated With a New Generation of Consumers

Through Off-White, Abloh managed to give profound meaning to everyday items such as t-shirts and sneakers. This not only disrupted traditional fashion beliefs but also fostered a sense of belonging and recognition among a diverse new generation of consumers.

Abloh's Historic Appointment as Louis Vuitton's First Black Artistic Director Diversified Fashion Industry

The ascension of Virgil Abloh to the upper echelons of the fashion industry marked a pivotal moment in its diversification and the recognition of streetwear’s place within luxury fashion.

Abloh's Impact: Bridging Streetwear and High Fashion, Focusing On Mentorship and Inclusivity

Abloh's historic role as the first Black artistic director of Louis Vuitton signified a bridging of ...

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The Career and Influence of Virgil Abloh

Additional Materials

Counterarguments

  • While Abloh did bridge streetwear and luxury, some critics argue that he was not the first to do so, and that his work stands on the shoulders of earlier designers who also pushed these boundaries.
  • The idea that Abloh redefined luxury fashion could be contested by those who believe that luxury fashion is defined by craftsmanship and exclusivity, which may not always align with the ethos of streetwear.
  • Some in the fashion industry might argue that collaborations with celebrities like Kanye West are not unique to Abloh and do not necessarily challenge traditional pathways but rather follow a trend of leveraging celebrity influence in fashion.
  • The claim that Abloh injected cultural significance into his designs could be met with skepticism by those who feel that his work, while popular, did not always convey a deeper cultural message.
  • The assertion that Abloh's designs resonated with a new generation might be countered by pointing out that fashion is cyclical and generational shifts in taste are common, with or without a figure like Abloh.
  • Abloh's role as a diversifying force in fashion could be critiqued by those who note that d ...

Actionables

  • You can explore the intersection of different cultures in your wardrobe by mixing traditional attire with modern streetwear. For example, pair a classic cultural garment from your heritage with contemporary sneakers or a graphic tee, creating a personal style that reflects both your roots and current trends.
  • Start a blog or social media page where you showcase how everyday items can be styled to elevate their cultural significance. Take a plain white t-shirt and document various ways it can be accessorized or combined with other pieces to create outfits that make a statement about your identity or beliefs.
  • Engage with local artists and designers to creat ...

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