Entrepreneur GaryVee on the Money Move He's Never Made and Whether He Will Take VaynerX Public

In Unscripted, MJ DeMarco—entrepreneur, investor, and best-selling author of The Millionaire Fastlane—insists that there’s only one way to achieve financial success: Adopt an entrepreneurial mindset.

He claims that most people don’t practice this mindset and can’t achieve financial success because they have unproductive beliefs about money that dissuade them from pursuing an entrepreneurial path. However, he argues that though these beliefs are pervasive, they’re surmountable: You can remove their influence, cultivate an entrepreneurial mindset, and achieve your financial goals.

This guide walks you through DeMarco’s advice for cultivating an entrepreneurial mindset and achieving financial success, covering:

• How beliefs about money fall into one of three financial mindsets—each influencing how you manage your finances and the amount of wealth you accumulate
• Eight unproductive beliefs about money that prevent you from achieving the wealth that you want
• Actionable ways to remove the influence of unproductive beliefs and adopt an entrepreneurial mindset

Additionally, we’ll supplement DeMarco’s ideas with psychological research and practical advice from financial advisors and successful entrepreneurs.

In Secrets of the Millionaire Mind, self-made millionaire T. Harv Eker reveals the difference between the way rich people and poor people think and feel about money. Eker argues that these thoughts and beliefs impel you to take actions that either move you toward financial success or away from it—if you’re not happy with the state of your finances, it’s because your unproductive thoughts and beliefs about money hold you back from the financial success that you want. According to Eker, you can dramatically improve your finances by taking conscious control of your thoughts and adopting a rich attitude that will inspire you to take new actions that lead to your financial success.

In this guide, we’ve reorganized Eker’s ideas into three distinct parts that walk you through his philosophy and give you actionable advice on developing a richer mindset. Additionally, we include research underlying why people often fail to meet their financial goals and actionable ideas from other self-improvement authors, financial authors, and psychologists.

Rich Dad, Poor Dad is one of the best-selling financial books in history, selling over 35 million copies. The premise: when growing up, author Robert Kiyosaki had two dads advising him: 1) a Stanford-educated PhD who followed traditional career thinking and was financially illiterate (the Poor Dad, his biological father); 2) a high school dropout who built a business empire employing thousands (the Rich Dad, his best friend’s father).

The two dads are a parable for two different approaches to wealth: Poor Dad recommends getting a secure job with good benefits and retiring with a pension. Rich Dad recommends amassing assets that make money for you, becoming financially literate, and practicing independent thinking.

In this book, learn how to achieve financial independence, why it’s a terrible idea to see your home as your biggest investment, and how to overcome the biggest mental blocks to becoming wealthy.

The Lean Startup by Eric Ries is considered a bible in the tech entrepreneurship community. It’s a methodology for creating businesses that focuses you on finding out what customers actually want. It uses concepts of scientific experimentation to prove that you’re making progress. It encourages you to launch as early and cheaply as possible so you don’t waste time and money.

Learn the critical concepts of the Minimum Viable Product, cohort metrics, A/B testing, virality, and startup pivots.

In his epic 707-page Tools of Titans, Tim Ferriss shares the habits and beliefs of 101 people at the top of their game, including tech investors like Chris Sacca and Peter Thiel, entrepreneurs like LinkedIn’s Reid Hoffman and Evernote’s Phil Libin, superhuman athletes like Amelia Boone and Wim Hof, media figures like Edward Norton and Whitney Cummings, and more.

These are the principles that successful people use to achieve audacious goals, improve themselves, and be happier. The premise: if you can apply the lessons from this book, you can be more effective.

Alex Banayan writes that success is like a nightclub with three doors: The first is the main entrance, through which you enter by working hard and playing by the rules. The line to this door is crowded and moves slowly. The second door is reserved for billionaires and celebrities and is off-limits to ordinary people. In The Third Door, he focuses on the last option—the door that allows regular folk to skip the line, find hidden opportunities, and think outside the box. He argues it’s the best—and really, only—route to getting ahead of the crowd.

Banayan interviews successful people from a wide range of fields to discover what insights, tricks, and motivations helped them find their unique paths to success. In this guide, we’ll review major themes he came across in his interviews, and we’ll explore how the insights he gleaned compare to theories of success from other thinkers.

Most of us assume financial success depends on education and intelligence. But in The Psychology of Money, finance expert Morgan Housel presents an alternate hypothesis: The key to financial success lies in understanding human behavior. Housel posits that when you understand how emotions and beliefs influence your financial decisions, you’ll make better financial decisions.

In this guide, we compare Housel’s advice with that of other finance experts and supplement his ideas with concrete recommendations. You’ll learn why people fail to achieve financial success and what’s behind your desire for money. You’ll also learn what to include in a financial strategy, how to create one you can follow for decades, how to follow it through those decades—and how to pay attention to the information you need to do so.

Everyone wants to find true happiness in their lives, but many of us believe that happiness can only come from experiencing huge changes—such as a trip around the world or a lottery jackpot. But, as it turns out, you can change everything...without changing much at all.

In The Happiness Project, Gretchen Rubin explains how resolving to make the smallest of changes in your everyday life—using the “good” dishes, remembering friends’ birthdays, or singing in the morning—can translate into more vivid memories, stronger relationships, and a deeper sense of happiness and gratitude in your life.

The Happiness Hypothesis explores the nature of human happiness, blending the philosophical and theological wisdom of ancient thinkers with insights from the field of positive psychology. Our satisfaction is driven by how our mental filters interpret the events in our lives, with the human brain perpetually divided against itself in the struggle between the desires created by our emotions and the attempts of reason to control them. The key to happiness is to use reason to focus the mind away from desires that will only bring fleeting happiness, while giving in to those desires that will bring lasting fulfillment.

Alex Banayan writes that success is like a nightclub with three doors: The first is the main entrance, through which you enter by working hard and playing by the rules. The line to this door is crowded and moves slowly. The second door is reserved for billionaires and celebrities and is off-limits to ordinary people. In The Third Door, he focuses on the last option—the door that allows regular folk to skip the line, find hidden opportunities, and think outside the box. He argues it’s the best—and really, only—route to getting ahead of the crowd.

Banayan interviews successful people from a wide range of fields to discover what insights, tricks, and motivations helped them find their unique paths to success. In this guide, we’ll review major themes he came across in his interviews, and we’ll explore how the insights he gleaned compare to theories of success from other thinkers.

Rich Dad, Poor Dad is one of the best-selling financial books in history, selling over 35 million copies. The premise: when growing up, author Robert Kiyosaki had two dads advising him: 1) a Stanford-educated PhD who followed traditional career thinking and was financially illiterate (the Poor Dad, his biological father); 2) a high school dropout who built a business empire employing thousands (the Rich Dad, his best friend’s father).

The two dads are a parable for two different approaches to wealth: Poor Dad recommends getting a secure job with good benefits and retiring with a pension. Rich Dad recommends amassing assets that make money for you, becoming financially literate, and practicing independent thinking.

In this book, learn how to achieve financial independence, why it’s a terrible idea to see your home as your biggest investment, and how to overcome the biggest mental blocks to becoming wealthy.

Most of us assume financial success depends on education and intelligence. But in The Psychology of Money, finance expert Morgan Housel presents an alternate hypothesis: The key to financial success lies in understanding human behavior. Housel posits that when you understand how emotions and beliefs influence your financial decisions, you’ll make better financial decisions.

In this guide, we compare Housel’s advice with that of other finance experts and supplement his ideas with concrete recommendations. You’ll learn why people fail to achieve financial success and what’s behind your desire for money. You’ll also learn what to include in a financial strategy, how to create one you can follow for decades, how to follow it through those decades—and how to pay attention to the information you need to do so.