A Guide To the Memorial Day Sales That Are Totally Worth It— and the Ones That Aren't

Nearly 40% of Americans rely on side hustles to supplement their incomes as inflation has outstripped wages. While extra earnings provide a financial cushion, side hustles can negatively impact work-life balance and health.

Curious about how Uber and Airbnb grew from seedlings to internet juggernauts?

The Upstarts covers the history of Uber and Airbnb, from their founding in 2008 to present day of 2016. Learn how each company started as just a side project, gathered momentum, and grew exponentially throughout the world. Learn how neither Uber nor Airbnb was the first idea of its kind, but through strategy and will, they came to dominate. Also learn how Uber and Airbnb attracted the ire of government, incumbents, the collaterally damaged, and its own customers.

Airbnb has made Barcelona one of Europe’s most popular tourist destinations. But it’s also having a negative impact on the cost of living and quality of life for locals—leaving some questioning whether the benefits of tourism outweigh the costs.

Nearly 85% of Americans plan to travel this summer, meaning you can expect big crowds, long lines, and high prices at popular destinations. In this article, we’ll give some tips for avoiding crowds and major travel snags, and for staying on a budget.

Your Money or Your Life guides you through 9 steps to reach financial independence—not having to work for money. Unlike other personal finance books, this book is about more than budgeting. Rather, it’s about changing your entire relationship with money and, consequently, living a more meaningful life. You’ll learn to think of money as “life energy”—the time and energy you dedicate to paid work—and use this new mindset to align your spending habits with your values, purpose, and dreams.

You don’t have to choose between saving money and enjoying your life. Transforming how you think about money is the key to having both the life you want and the money to achieve and maintain it. In the 9-step program, you’ll learn to pay down your debt, generate passive income, simplify your life, and retire early.

If you’re looking to break away from your current work arrangement and start doing something that you’re passionate about, consider starting your own microbusiness, a business run by one person. Where you once needed to have a fair amount of funding to get started, Chris Guillebeau suggests you can now do so for as little as $100.

In The $100 Startup, Guillebeau breaks down the process of starting your own business. He covers everything from finding your target audience to creating a development plan, explaining how you can find success without loaning a cent from the bank.

US holiday sales over Thanksgiving topped $10 billion online, but growth lags previous years. Shoppers are flocking to discount retailers, leaving traditional stores in the cold. “Buy now, pay later” programs are gaining traction, offering relief and risks for strained consumers.

Nearly 85% of Americans plan to travel this summer, meaning you can expect big crowds, long lines, and high prices at popular destinations. In this article, we’ll give some tips for avoiding crowds and major travel snags, and for staying on a budget.

What if everything you knew about marketing was wrong? In How Brands Grow, marketing professor Byron Sharp argues that many of the marketing principles commonly taught in business schools are unsubstantiated myths. By examining the real-world data that indicates which marketing techniques succeed and which fail, Sharp claims to have discovered a new set of empirical rules that directly contradict the widely-held “common sense” principles of marketing.

In this guide, we’ll explore what Sharp believes most marketers get wrong about where a brand’s profits come from and the psychology behind consumers’ purchasing decisions. Furthermore, we’ll define what Sharp believes to be the optimal strategy to market any brand. In addition, we’ll contrast Sharp’s theories with those of marketing experts who argue against his contrarian stance, such as Al Ries and Jack Trout (Positioning) and Seth Godin (Purple Cow). Finally, we’ll update Sharp’s theories in light of the most recent marketing developments and trends, including personalized advertising, social media engagement, and the renaissance of the subscription business model.