Podcasts > JAYSON WALLER UNLEASHED > #62 WES WATSON

#62 WES WATSON

By Jayson Waller |

Join hosts Jason Waller and Wes Watson on the JAYSON WALLER UNLEASHED podcast as they dive deep into Watson’s extraordinary journey from incarceration to entrepreneurial triumph. Discover how Watson transformed a decade in prison into a stepping stone for success, harnessing hard work, consistent habits, and authenticity to build a thriving business. Listen as he details his rise to social media acclaim and the strategies he employs to coach others in fitness, nutrition, and personal branding—all rooted in an unwavering commitment to positivity.

Explore the profound influence of the hero’s journey on Watson’s life and his dedication to giving back. In a candid conversation with Waller, Watson unpacks the essential facets of self-mastery, from daily routines to mental resilience—a resilience forged from the crucible of his prison experience. They discuss the societal ripple effects of self-actualized leaders and Watson’s personal mission to leave a legacy of empowerment, demonstrating how he leverages his transformative experiences and knowledge to uplift and guide others toward fulfilling their potential.

#62 WES WATSON

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#62 WES WATSON

1-Page Summary

Wes's Journey From Prison to Success

Wes Watson recounts his remarkable transformation from a decade-long prison sentence to creating a highly successful business. Hard work, consistent habits, and being genuine played vital roles in his ascent. He developed a significant following on social media platforms like YouTube and Instagram due to his relentless approach to living by his principles. Watson has built a diverse business offering motivational programs at various price points, delivering personalized coaching in fitness, nutrition, and mindset. He also guides clients on developing their own brands and businesses, all while spreading a message of positivity and passion.

The Hero's Journey and Giving Back

Drawing inspiration from the concept of the hero's journey, Watson believes in the power of personal stories to inspire and motivate others. He advocates for individuals who have found success to share their life lessons and thereby influence others positively. Watson practices this through authentic and transparent leadership, aiming to serve as a real and approachable role model for his followers.

Self-Mastery

Watson and Jason Waller discuss key elements required for self-mastery, including living with passion and purpose, developing daily habits like waking early and exercising, and cultivating mental toughness. Watson illustrates the importance of resilience by sharing his own prison experiences and how these hardships contributed to his fortitude. A relentless pursuit of personal goals and refusing to make excuses are highlighted as crucial aspects of his and Waller's philosophy.

Impact and Legacy

Wes Watson, along with Jason Waller, talks about the expansive impact of leaders who are self-actualized on society. Watson's influence extends through speaking engagements and coaching programs that aim to improve lives holistically. He focuses on embodying the kind of leader he respects, fostering leadership within his community. His mission is to guide and teach others by sharing his knowledge and insights, with compassion at the heart of his endeavors. The ultimate goal is to construct a legacy based on helping others and paying it forward, exemplified by clients who succeed through his mentorship and then mentor others in turn.

1-Page Summary

Additional Materials

Clarifications

  • Wes Watson's decade-long prison experience was a pivotal period marked by challenges that tested his resilience and determination. The hardships he faced in prison served as a catalyst for his personal growth, leading him to adopt a mindset of perseverance and self-improvement. Watson often shares how his time behind bars taught him valuable life lessons and instilled in him a drive to make positive changes upon his release. This transformative journey from incarceration to success is a central theme in his motivational message, emphasizing the power of overcoming adversity and embracing personal development.
  • The hero's journey is a narrative framework popularized by Joseph Campbell, outlining a protagonist's transformative adventure through stages like departure, initiation, and return. In motivational contexts, individuals sharing their personal hero's journey narratives can inspire others by showcasing challenges overcome and growth achieved. This storytelling approach resonates with audiences seeking motivation and guidance, emphasizing the universal themes of struggle, perseverance, and ultimate triumph. By framing personal experiences within the hero's journey structure, speakers can connect with listeners on a deeper level, fostering empathy, empowerment, and a sense of shared humanity.
  • Self-mastery involves living with passion and purpose, cultivating daily habits like early rising and exercise, and building mental toughness. It emphasizes resilience through overcoming challenges and setbacks, fostering a relentless pursuit of personal goals without making excuses. Self-mastery is about developing a strong sense of discipline, consistency, and determination to achieve one's full potential. It encompasses a commitment to continuous self-improvement and growth in various aspects of life.
  • Leaders who are self-actualized have a deep understanding of themselves, their values, and their purpose. This self-awareness allows them to lead authentically, inspire others, and make decisions aligned with their true selves. Such leaders often have a positive impact on society by fostering growth, empowerment, and positive change in individuals and communities. Their ability to lead from a place of authenticity and self-awareness can create a ripple effect, influencing others to strive for personal growth and contribute positively to the world around them.
  • Wes Watson's coaching programs focus on personalized guidance in fitness, nutrition, mindset, and business development. He emphasizes the importance of resilience and a relentless pursuit of personal goals. In his speaking engagements, Watson shares his own experiences to inspire others and advocates for transparent leadership. His approach centers on fostering leadership qualities and guiding individuals to success through compassion and mentorship.

Counterarguments

  • While Watson's story is inspiring, not everyone may have the same opportunities or support systems in place to make such a transformation.
  • The success of motivational programs can vary greatly among individuals, and what works for one person may not work for another.
  • The concept of self-mastery and personal development often overlooks systemic issues that can impede an individual's progress, such as socioeconomic status or mental health barriers.
  • The narrative of the hero's journey may not resonate with everyone and can sometimes oversimplify the complexities of real-life challenges.
  • The effectiveness of social media as a platform for genuine connection and influence can be questioned, as it often promotes a highlight reel rather than the full reality of someone's life.
  • The idea of refusing to make excuses might not acknowledge legitimate obstacles that people face, potentially leading to a lack of empathy for different life circumstances.
  • The impact of leaders on society is difficult to measure, and the notion that self-actualized leaders have a significant impact may not account for the many other factors that contribute to societal change.
  • The focus on building a personal legacy could be seen as self-serving, and the concept of "paying it forward" might not address the root causes of the issues that require mentorship and support.
  • Personalized coaching and mentorship are valuable, but they may not be accessible to everyone due to financial constraints or other barriers to entry.

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#62 WES WATSON

Wes's Journey From Prison to Success

Wes Watson shares his transformation from incarceration to building a successful business, emphasizing the importance of work ethic, habits, and authenticity.

Building his business and following organically

Consistency in posting and authenticity

Watson turned his life around after serving 10 years in prison and went on to build an eight-figure business in the first five years of his release. He has established a presence on various platforms, including his YouTube channel ('GP Penitentiary Life with Wes Watson') and Instagram (@watson_fit), despite the presence of many imposter accounts.

Watson credits his success to living out his teachings "to a tee," indicating that his consistency and authenticity in posting and actions have organically contributed to building his following. He engages with his audience by focusing on creating relational content over transactional, with a straightforward method centered around content creation, a call to action, and closing interaction.

His motivational programs at various price points

Wes Watson outlines several pricing options for his programs, which indicates his commitment to making his services accessible. Ranging from $299 per month to high-tier programs that cost up to $20,000 for a year, Watson provides various entry points for clients seeking motivation and transformation.

Offering customized training, nutrition and mindset coaching

Watson's offerings are comprehensive, including training, nutrition, and mindset coaching. His programs are thorough, featuring an assisting app for tracking progress and weekly Zoom calls designed to enha ...

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Wes's Journey From Prison to Success

Additional Materials

Clarifications

  • Wes Watson spent 10 years in prison before turning his life around and building a successful business. His time in prison was a pivotal period that led to his transformation and the development of his motivational programs. Watson's experience in incarceration shaped his journey and the teachings he now shares with his audience.
  • Wes Watson's influence and impact in spreading positivity and advocacy for positive change stem from his personal journey of transformation from incarceration to success. Through his motivational programs, social media presence, and coaching services, Watson inspires others to make positive changes in their lives. His commitment to authenticity and ...

Counterarguments

  • While Watson's story is inspiring, not everyone may have the same level of resilience or opportunity to transform their life after incarceration, suggesting that individual experiences can vary greatly.
  • The success of a business is not solely dependent on work ethic and authenticity; market conditions, networking, and financial resources also play significant roles.
  • Organic growth is valuable, but it may not be feasible for all businesses, especially those in highly competitive markets where paid advertising could be necessary.
  • Offering programs at various price points is commendable, but the higher-tier pricing may still be inaccessible to some individuals who could benefit from such services.
  • The effectiveness of motivational programs can be subjective, and what works for one individual may not work for another.
  • The claim of building an eight-figure business is impressive, but without transparent financial disclosures, ...

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#62 WES WATSON

The Hero's Journey and Giving Back

Watson underscores the impact a personal story can have on others, advocating for sharing one's experiences to inspire and provide motivation.

The importance of sharing your story

Watson draws on the concept of the hero's journey, inspired by Joseph Campbell's work, to encourage individuals to share their unique experiences and insights gained along their paths. He insists that those who find success have the responsibility to pass on the lessons from their personal odysseys. This act of storytelling serves as a powerful way to inspire and motivate others.

To inspire and motivate others

By revealing one's personal struggles and triumphs, Watson believes one can change not just an individual's life but can positively impact entire families. He sees sharing one's journey as critical to not only motivating others but also to exhibit the breadth of influence a single narrative c ...

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The Hero's Journey and Giving Back

Additional Materials

Clarifications

  • The hero's journey is a narrative framework popularized by Joseph Campbell, a mythologist. It outlines a common pattern found in many myths and stories worldwide. The journey typically involves a hero leaving their ordinary world, facing challenges, undergoing transformation, and returning with newfound wisdom. This structure is often used to analyze and create compelling narratives in literature, film, and other forms of storytelling.
  • Passing on lessons from personal odysseys involves sharing the knowledge and insights gained from one's life experiences with others. It is about using one's journey, including struggles and successes, to inspire and guide those who may benefit from the wisdom gained. This act of sharing is seen as a way to positively impact and motivate individuals, potentially leading to broader positive effects within families and communities. By passing on these lessons, individuals can contribute to the growth and development of others by offering guidance and inspiration drawn from their own unique paths.
  • The phrase "the breadth of influence a single narrative can have" highlights the significant impact that one person's story can have on a wide range of individuals beyond just themselves. It emphasizes how sharing personal experiences can resonate with and inspire not only individuals but also entire communities or families. This concept underscores the power of storytelling in creating connections, fostering empathy, and sparking positive change in various spheres of influence. The idea is that by sharing one's journey, one can reach and influence a diverse audience, leading to a ripple effect of inspiration and motivation.
  • Leading with authenticity and transparency means demonstrating genuine and honest behavior as a lead ...

Counterarguments

  • While sharing personal stories can be inspiring, not everyone may feel comfortable or safe sharing their personal experiences publicly.
  • The hero's journey narrative may not resonate with everyone, as it can be seen as a Western-centric framework that doesn't always align with other cultural storytelling traditions.
  • The impact of storytelling can vary greatly depending on the audience's background and experiences, and it may not always lead to the intended positive outcomes.
  • Leaders who focus too much on their own stories might inadvertently overshadow the diverse experiences and voices of others within their community or organization.
  • Authenticity and transparency are important, but there are situations whe ...

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#62 WES WATSON

Self-Mastery

Wes Watson and Jason Waller delve into the essential practices and mindset for achieving self-mastery. They emphasize the importance of living with passion, building daily habits, and developing mental toughness.

Living with passion, purpose and self-actualization

Watson speaks about leading a life that is purpose-driven, valuing purpose over pleasure. He believes that our main goal should be self-actualization, reaching our highest potential, and then self-transcendence, implying that passion and the drive for self-actualization propel his life forward.

Building optimal daily habits

Waking up early, working out, reading and reflecting

Watson describes his disciplined routine of waking up at 2:45 AM for 15 years and working out by 4:00 AM without fail. This rigorous schedule demonstrates his commitment to building optimal daily habits and self-improvement.

Developing mental toughness to handle adversity

Using struggles and setbacks to get stronger

Watson implies that his time in prison contributed to his resilience, as he discusses suffering without complaining. He also mentions creating a formidable persona in prison and living through a stabbing incident, using struggles to forge a stronger self. Waller talks about the importance of learning from failure to get stronger, while Wes Watson emphasizes creating systems that are bulletproof and never negotiating or making excuses when it comes to doing the necessary work.

Being persistent and committed each day

Wes Watson stresses the significance of persistence and being "happily dissatisfied"—proud of one's accomplishments but never complacent. He mentions the importance of staying committed to a disciplined lifestyle, including posting every ...

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Self-Mastery

Additional Materials

Clarifications

  • Self-actualization is the realization of one's potential, talents, and capabilities, leading to personal fulfillment and growth. Self-transcendence goes beyond self-interest and involves connecting with something greater than oneself, such as serving others or pursuing a higher purpose. These concepts focus on personal development and spiritual growth, emphasizing reaching one's highest potential and finding meaning beyond individual desires.
  • Wes Watson's routine of waking up at 2:45 AM and working out by 4:00 AM showcases his dedication to discipline and self-improvement. This early start allows him to prioritize his physical fitness and mental well-being before the demands of the day begin. By adhering to this strict schedule consistently, Watson sets a strong foundation for his daily productivity and focus. This routine reflects his commitment to maximizing his time and energy towards personal growth and success.
  • During his time in prison, Wes Watson faced challenges that tested his mental and emotional strength. He used these experiences to develop resilience and a strong mindset, learning to endure hardships without giving up. Watson's time in prison played a signif ...

Counterarguments

  • While living with passion and purpose is important, it's also necessary to balance this with pleasure and self-care to avoid burnout.
  • Waking up extremely early, like at 2:45 AM, may not be optimal for everyone's circadian rhythms or lifestyle, and adequate sleep is crucial for health and cognitive function.
  • While using struggles to become stronger is admirable, it's also important to acknowledge and address the emotional and psychological impacts of traumatic experiences like prison time.
  • Learning from failure is valuable, but it's also essential to recognize when persistence might lead to diminishing returns or when it's time to pivot or let go.
  • Being "happily dissatisfied" can drive progress, but it's also important to practice gratitude and contentment to maintain mental health and well-being.
  • Mo ...

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#62 WES WATSON

Impact and Legacy

Jason Waller and Watson delve into the transformative influence of self-actualized leaders in various facets of life, emphasizing a legacy built on the betterment of others.

Helping people improve all areas of their life

Watson is noted for his impactful speaking events where he details his journey from prison to prosperity, aiming to inspire and guide others. With focus on holistic enhancement, he shares success stories of those who indulge in his program, shedding light on their improved physical, mental, and familial states.

Body, mind and business

With his coaching program, Watson advocates for continuous self-improvement, applying this philosophy across physical fitness, mindset enrichment, and business acumen. He trumpets his own rigorous discipline across these spheres, illustrating his balanced success in health and saving lives with his financial achievements.

Creating the leader you would follow

Watson's reflective practice revolves around embodying the leader he admires, thereby fostering a culture of leadership within his community. His clients transition into leaders and coaches, cascading his ethos of impactful mentorship.

Living for your purpose to guide and teach others

By emphasizing authentic experiences, Watson’s explicit purpose resonates through the significant life changes he encourages, such as sobriety, discipline, and positivity. His dedication to guidance and education materializes in his clients' journey towards becoming the individuals they admire and serving the greater good.

Transcending ego to compassionately help people

Watson overtly champions the philosophy of sharing wealth and knowledge rathe ...

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Impact and Legacy

Additional Materials

Clarifications

  • Self-actualized leaders are individuals who have reached their full potential, achieving personal fulfillment and self-awareness. They are driven by a desire for personal growth, authenticity, and a deep understanding of themselves and others. These leaders are characterized by a strong sense of purpose, creativity, and a commitment to continuous improvement in both their personal and professional lives. Self-actualized leaders often inspire and empower those around them through their authenticity, empathy, and ability to lead by example.
  • Watson's reflective practice involves introspection and self-assessment to embody the qualities of a leader he admires, fostering a culture of leadership within his community. This practice helps him guide others by setting an example and encouraging personal growth and mentorship. Through reflection, Watson aims to continuously improve himself and inspire others to do the same, creating a ripple effect of positive change and leadership development.
  • Transcending ego to compassionately help people means moving beyond self-centered desires and pride to genuinely care for and support others without seeking personal gain or recognition. It involves prioritizing the well-being and needs of others above one's own ego-driven motivations, leading to a more selfless and empathetic approach to helping and serving those around you. This concept emphasizes the importance of humility, empathy, and altruism in fostering meaningful connections and making a positive impact on individuals and communities.
  • Empowering clients to mentor others invol ...

Counterarguments

  • While self-improvement and leadership are valuable, not everyone may resonate with Watson's approach or find it applicable to their unique circumstances.
  • Success stories highlighted by Watson may not represent the average participant's experience and could set unrealistic expectations for others.
  • Continuous self-improvement, as advocated by Watson, might lead some individuals to feel constant pressure and dissatisfaction with their current state, rather than appreciating their progress.
  • The emphasis on becoming a leader may not acknowledge the value and importance of followership, collaboration, and other roles within a community or organization.
  • Living for the purpose of guiding and teaching others might not be a universal aspiration, as people have diverse values and life goals.
  • The philosophy of sharing wealth and knowledge is commendable, but it may not address systemic issues that contribute to inequality and may oversimplify complex social problems.
  • The concept of leaving a legacy through mentorship assumes that all individual ...

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