The Power of Family Stories

Never underestimate the power of a good story. In Stories That Stick, brand strategist Kindra Hall explains why stories are probably the answer to most of your business problems—from building a brand, to connecting with customers, or creating long-lasting impact. Whether you're an entrepreneur, marketer, or creative professional, this book will inspire you to harness the power of storytelling to communicate more effectively and bridge the gap between you and your audience. Drawing from examples of successful brands, Hall explains how storytelling can transform your marketing strategy and your business.

In this guide, we’ll discuss why stories are so powerful, explain what makes a good story, and introduce four core story models you can start using right away. We’ll also include prompts to help you build a stockpile of compelling stories. We’ll cite examples of companies using effective storytelling in their marketing and compare Hall’s advice with that of other marketing strategists like Daniel Pink (To Sell Is Human) and Seth Godin (All Marketers Are Liars).

Storytelling is an elusive art—you may have found yourself moved to tears by a story without fully understanding why. This makes writing fiction a tricky endeavor. Is it possible to learn how to capture and communicate this kind of emotional magic? Arguably, yes. The same basic storytelling principles apply no matter what kind of story you want to write—whether it’s a hilarious short film, a heart-wrenching novel, or a chilling horror audio drama.

For this Master Guide, we’ve collected and distilled advice from successful authors and storytelling experts, including Stephen King, Robert McKee, and Lisa Cron. You’ll learn how to structure your story in a way that makes sense to audiences, use your characters to communicate your story’s theme, and convey your unique voice through your storytelling.

Are you tired of feeling like parenting is a power struggle? Raising Good Humans by Hunter Clarke-Fields is a guide for parents and caregivers seeking to collaborate with their children rather than feeling constantly at odds with them. Grounded in mindfulness principles, Clarke-Fields’s structured approach to navigating the complexities of modern parenting involves being patient, parenting intentionally, and fostering relationships built on mutual respect and understanding rather than power dynamics.

Clarke-Fields, a mindfulness mentor, encourages parents to incorporate mindfulness into their daily routines, balancing parenting with self-care and transitioning from reactive methods to more conscious approaches. In this guide, we’ll explore her relationship-centered approach, emphasizing mindfulness to manage emotions—both yours and your child's. We’ll provide strategies to strengthen your relationship with your child, include insights into the psychology behind mindfulness, and explore other parenting perspectives.

How to Talk So Kids Will Listen & Listen So Kids Will Talk helps parents build mutually respectful relationships with their children. Written by two educators, it’s been dubbed “the parenting bible” by The Boston Globe. Although it was published over 40 years ago, it remains popular because of its concrete advice on how to communicate in a way that shows your child you hear them and care about how they feel.

Having to say no to your child can make you seem like the enemy. The ideas in this book can shift that dynamic and show the child you’re on their side. Instead of getting locked in power struggles, you can work together to solve problems. You’ll learn how to give effective praise, respond when your child says they “hate” someone, get your child to cooperate, promote their independence, and get better behavior without punishment. This guide updates the material in the book and includes additional research about effective parenting techniques, including newer brain research that supports the authors’ original recommendations.

Do you constantly get swept away by your emotions? Would you like to learn how to control your emotional reactions at home or at work? Or maybe you’re uncomfortable with emotions, and don’t understand why you or anyone else feels them? Emotional Intelligence by Daniel Goleman is a comprehensive look at what emotions are and why we have them, how we can get better at managing them, and why the well-being of humanity might depend on us doing so.

Are you tired of feeling like parenting is a power struggle? Raising Good Humans by Hunter Clarke-Fields is a guide for parents and caregivers seeking to collaborate with their children rather than feeling constantly at odds with them. Grounded in mindfulness principles, Clarke-Fields’s structured approach to navigating the complexities of modern parenting involves being patient, parenting intentionally, and fostering relationships built on mutual respect and understanding rather than power dynamics.

Clarke-Fields, a mindfulness mentor, encourages parents to incorporate mindfulness into their daily routines, balancing parenting with self-care and transitioning from reactive methods to more conscious approaches. In this guide, we’ll explore her relationship-centered approach, emphasizing mindfulness to manage emotions—both yours and your child's. We’ll provide strategies to strengthen your relationship with your child, include insights into the psychology behind mindfulness, and explore other parenting perspectives.

The Happiness Hypothesis explores the nature of human happiness, blending the philosophical and theological wisdom of ancient thinkers with insights from the field of positive psychology. Our satisfaction is driven by how our mental filters interpret the events in our lives, with the human brain perpetually divided against itself in the struggle between the desires created by our emotions and the attempts of reason to control them. The key to happiness is to use reason to focus the mind away from desires that will only bring fleeting happiness, while giving in to those desires that will bring lasting fulfillment.

Are you tired of feeling like parenting is a power struggle? Raising Good Humans by Hunter Clarke-Fields is a guide for parents and caregivers seeking to collaborate with their children rather than feeling constantly at odds with them. Grounded in mindfulness principles, Clarke-Fields’s structured approach to navigating the complexities of modern parenting involves being patient, parenting intentionally, and fostering relationships built on mutual respect and understanding rather than power dynamics.

Clarke-Fields, a mindfulness mentor, encourages parents to incorporate mindfulness into their daily routines, balancing parenting with self-care and transitioning from reactive methods to more conscious approaches. In this guide, we’ll explore her relationship-centered approach, emphasizing mindfulness to manage emotions—both yours and your child's. We’ll provide strategies to strengthen your relationship with your child, include insights into the psychology behind mindfulness, and explore other parenting perspectives.

Hillbilly Elegy: A Memoir of a Family and Culture in Crisis examines the spiritual and social decline of the Appalachian white working class through the life story of its author, JD Vance. Growing up in a post-industrial Ohio town, Vance encountered the symptoms of community and familial dysfunction—drug and alcohol abuse, unstable marriages, lack of education, and evasion of hard work—that underscore the failing values of the culture from which he came.

Although Vance eventually escapes the poverty and dysfunction of his roots, attending college and Yale Law School, he finds that even economic mobility can never permanently erase the social markers of his hillbilly upbringing.

Are you tired of feeling like parenting is a power struggle? Raising Good Humans by Hunter Clarke-Fields is a guide for parents and caregivers seeking to collaborate with their children rather than feeling constantly at odds with them. Grounded in mindfulness principles, Clarke-Fields’s structured approach to navigating the complexities of modern parenting involves being patient, parenting intentionally, and fostering relationships built on mutual respect and understanding rather than power dynamics.

Clarke-Fields, a mindfulness mentor, encourages parents to incorporate mindfulness into their daily routines, balancing parenting with self-care and transitioning from reactive methods to more conscious approaches. In this guide, we’ll explore her relationship-centered approach, emphasizing mindfulness to manage emotions—both yours and your child's. We’ll provide strategies to strengthen your relationship with your child, include insights into the psychology behind mindfulness, and explore other parenting perspectives.

Do you want to cultivate a healthy relationship with your child? Do you wish you had the tools to understand them better? In The Book You Wish Your Parents Had Read, Philippa Perry offers guidance for strengthening your bonds with your child and raising an emotionally secure individual. She argues that you can improve your parent-child relationship no matter your child’s age by examining how your parents’ style of parenting impacts your own, listening to your child, and meeting them with respect and understanding.

In this guide, we’ll discuss Perry’s advice for fostering a strong, loving parent-child relationship. Additionally, we’ll explore various ways to positively influence your child’s behavior, including the way they treat themselves and the way they learn to resolve conflicts. In our commentary, we’ll examine parenting advice from other authors and look deeper into some of the psychological principles underpinning Perry’s ideas.

Does it sometimes feel like everybody else has life figured out except you? Rachel Hollis, author of Girl, Wash Your Face, wants you to know that’s a lie. Life is messy and complicated for everyone, but once you understand that you are in control of your life, you can begin to live with passion, joy and confidence.

Aimed at women who feel overwhelmed and unworthy, Girl, Wash Your Face examines 20 lies that can hold you back from becoming who you were meant to be. Hollis details her own mistakes, traumas and life lessons, and shares with readers the strategies she used to overcome these lies and find true happiness.