I Made $3,680,000 in 7 Months to prove it's not luck

Most marketing falls flat because marketers don’t understand how customers consume information. In Building a StoryBrand, marketing expert Donald Miller reveals how to turn your brand messaging into a story: a format so compelling that customers won’t be able to look away.

In this guide, you’ll learn how to attract customers by weaving them into a compelling narrative: casting them as the protagonist, presenting them with a problem, and showing how your brand can help them overcome their problems and reach a happy ending. Along the way, we’ll connect Miller’s ideas to the ideas of other marketing specialists, like Daniel Pink (To Sell Is Human) and Seth Godin (All Marketers Are Liars), and illustrate his concepts using real-world examples. We’ll also supplement Miller’s advice with additional marketing guidance that will allow your brand to reach its own happy ending of success.

In the digital age, when nearly anyone can start a business online, how do you stand out? In Launch, marketing expert Jeff Walker offers a product launch strategy that will help you market and sell a product with little to no start-up costs. By focusing on giving value and building customer engagement, you can create a business that grants you flexibility, autonomy, and immediate profits.

In this guide, we’ll discuss how the Internet has changed the marketing game and how you can adapt to—and take advantage of—this new landscape to quickly and successfully grow your business. Then, we’ll discover how you can attract interested buyers with little more than an email list, even before you have a product to sell. Along the way, we’ll draw on insights from the field of psychology to show why Walker’s strategy works and compare his book with those of other experts, such as Seth Godin’s All Marketers are Liars and Ryan Holiday’s Perennial Seller.

According to author and entrepreneur Keith Ferrazzi, developing fulfilling and mutually beneficial professional relationships, or successfully networking is crucial to career success. Becoming a prolific networker will give you a reputation for having good people skills, making it easier for you to gain positions managing others. Likewise, if you already know and get on well with company leaders, they may choose to do business with you rather than people they don’t know.

In Never Eat Alone, Ferrazzi gives tips on building and maintaining a professional network. Learn how to network with people who can help you achieve your goals; how to use conferences to network; and how to use social media to get new contacts to come to you.

Way of the Wolf explains sales trainer Jordan Belfort’s Straight Line method of selling, which is designed to efficiently move a prospect from doubt to certainty about buying. It provides a conceptual framework plus a collection of principles, techniques, and psychology that he says anyone can use to sell anything in any industry.

Belfort is best known as The Wolf of Wall Street—the name of his first memoir and of a Scorcese movie depicting his high-flying life as a broker before pleading guilty in 1999 to securities fraud and money laundering. He served 22 months, then became a motivational speaker and sales trainer. Belfort rethought his ethics and refined his selling method, which he says will shorten sales cycles, dramatically increase closes, and lead to referrals and long-term customer relationships—all while bringing the seller success and wealth.

In our guide, we compare his method to other iconic sales programs like SPIN Selling and The Challenger Sale.

People who succeed in sales have high incomes and job security. However, while many people enter the profession, only a few succeed. In fact, of every 100 salespeople, just four of them will earn as much as all the rest combined. In The Psychology of Selling, bestselling author and management consultant Brian Tracy explains how you can become one of those top salespeople by understanding how your customers think. He walks you through basic and advanced selling techniques, demonstrating how you can dramatically increase your sales success by improving your skills just a little bit on a consistent basis.

According to some self-proclaimed experts in sales, the art of prospecting—proactively finding and reaching out to potential customers, especially via telephone—is dead. But, according to sales specialist Jeb Blount, this opinion couldn’t be further from the truth. In Fanatical Prospecting, Blount argues that prospecting relentlessly is essential to maximizing your potential as a salesperson.

In this guide, we’ll begin by discussing Blount’s argument that prospecting remains a crucial part of success in sales. Then, we’ll examine his general guidelines for prospecting—including how to overcome your hesitations, use your time efficiently, build name recognition, and prospect through a diverse array of channels. To conclude, we’ll analyze Blount’s specific strategies for different approaches to prospecting—including prospecting in person, via the telephone, via email, and via social media. We’ll also consider alternative sales approaches from other experts and supplement Blount’s advice with more in-depth sales techniques.

Are you a salesperson? You might be surprised to learn that the answer is “Yes.” Hate it or love it, in the modern world, we’re all selling something, and the value of sales skills has never been higher.

To Sell Is Human explains the history, evolution, and significance of sales. It challenges commonly held assumptions by redefining the meaning of sales, re-evaluating the purpose of the salesperson, and showing you how to effectively harness sales skills to create purpose, growth, or “movement” in your life (whether it be for personal or professional gain). Using our guide, you’ll build on your inherent sales instincts to develop confidence, build connection, and generate success in your life.

People who succeed in sales have high incomes and job security. However, while many people enter the profession, only a few succeed. In fact, of every 100 salespeople, just four of them will earn as much as all the rest combined. In The Psychology of Selling, bestselling author and management consultant Brian Tracy explains how you can become one of those top salespeople by understanding how your customers think. He walks you through basic and advanced selling techniques, demonstrating how you can dramatically increase your sales success by improving your skills just a little bit on a consistent basis.

Oren Klaff has developed pioneering presentation techniques that have enabled him to raise hundreds of millions of dollars for some of the largest companies in the world. By focusing on how we’ve evolved to receive and interpret information, Klaff approaches the art of pitching through our more primitive instincts, directing us to tap into the parts of our brains that are truly responsible for decision-making. In Pitch Anything, he walks the reader through these techniques step-by-step, laying out a practical, measurable system that can help you craft a stronger, more effective message.

People who succeed in sales have high incomes and job security. However, while many people enter the profession, only a few succeed. In fact, of every 100 salespeople, just four of them will earn as much as all the rest combined. In The Psychology of Selling, bestselling author and management consultant Brian Tracy explains how you can become one of those top salespeople by understanding how your customers think. He walks you through basic and advanced selling techniques, demonstrating how you can dramatically increase your sales success by improving your skills just a little bit on a consistent basis.

The Sales Bible is sales trainer Jeffrey Gitomer’s collection of strategies and solutions to common selling problems gathered from his 40 years of experience in the field. Gitomer says that there are thousands of ways to sell—you just have to make sure that your personal method is grounded in a positive attitude, solid product knowledge, and excellent customer service.

In this guide, you’ll learn how to become the non-salesperson salesperson, make the best impression within the first 30 seconds, and close the sale without being pushy. We’ll also discuss updates and counterarguments to some of his advice as well as compare his principles to sales strategies from other sales experts like Jordan Belfort, Chet Holmes, and Neil Rackham.

Sales expert Mike Weinberg believes that the problem in most struggling sales teams is an ineffective sales leader, not the team members. Thus, if a sales manager can learn how to lead their team effectively, overall team performance will improve.

In this guide, we’ll explore Weinberg’s techniques for successfully managing a sales team, including setting goals that push people to excel, using shadowing to identify team weaknesses, and training your people to make good sales calls. We’ll also examine a factor that Weinberg sees as crucial to managerial effectiveness: Managing your time wisely. Throughout, we’ll compare Weinberg’s ideas to those of other experts in sales and management, such as Peter Drucker, Jeffrey Gitomer, and Grant Cardone.