In this episode of All About Change, Lee Asher shares his journey from a troubled childhood to founding an animal rescue sanctuary. Asher examines the unique human-dog bond and how dogs provide solace through life's challenges, drawing from his experiences finding comfort at animal shelters.
Asher discusses how his innovative adoption promotion campaigns on social media, like touring the country with adoptable dogs, aim to change societal perceptions about shelter animals. He also offers insights on responsible pet ownership, emphasizing a mindset focused on the animal's wellbeing over human desires.
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According to Lee Asher, dogs form incredibly strong bonds with humans that go beyond mere companionship - dogs have been known to stay by their owners' sides even in life-threatening situations. This devotion stems from humanity's millennia-long shared history with dogs descending from wolves.
Asher's difficult childhood - feeling like an outcast due to disabilities and being bullied - bred empathy within him that drew him to animal shelters for solace. He now sees these challenges as crucial preparation for his life's calling in animal rescue.
After unfulfilling corporate work, Asher shifted to pursuing his passion, filming shelter dogs for adoption videos that went viral. The pandemic prompted him to open The Asher House, a 240-acre sanctuary offering animal rehabilitation.
To change perceptions of shelter animals, Asher toured the U.S. in an RV, showcasing adoptable dogs and demonstrating the joys of rescues on social media. He aims to be emotionally honest, sharing the solace he finds with animals to build trust and challenge misconceptions.
Asher stresses adopters must understand the responsibilities of pet ownership. He warns against adopting for social status, encouraging a mindset focused on the animal's wellbeing over human desires.
1-Page Summary
The bond between humans and dogs is profound and deep-rooted, stretching beyond basic survival needs and into the realm of emotional support and genuine companionship.
According to Lee Asher, the relationship between dogs and their human counterparts far exceeds practicality. Dogs are known to develop strong attachments, sometimes prioritizing their bond with humans over their self-preservation.
Asher recounts an intense story of a dog who, after its owners passed away, chose to stay by their side rather than seek water, ultimately leading to its own death from dehydration. This narrative is a testament to the loyalty and selflessness that dogs often exhibit toward their human families.
Asher also discusses the historical significance of the dog-human relationship, a connection that traces back to the time when dogs were wild wolves. Over millennia, they have co-evolved with humans, resulting in a bond that extends well beyond the mutual benefits of survival and into the territory of emotional support, love, and companionship.
The Unique and Deep Human-Animal (Especially Dog) Bond
Jay Ruderman and Lee Asher delve into Asher's past to explore how his challenging childhood experiences shaped his empathy and propelled him toward his eventual calling in animal rescue.
Asher describes growing up in a narcissistic home and realizing early on that he did not want to emulate his parents' misplaced priorities and values. Being bullied at school because of his scoliosis and wearing a back brace, along with severe learning disabilities and ADHD, made Asher feel like an outcast, fueling his depression and sense of not belonging. Seeking escape, he found solace in animal shelters, which became his refuge and purpose.
Ruderman references Asher's connection with animals as a child, suggesting that Asher's experiences of being bullied and dealing with physical issues like scoliosis led him to empathize with animals. As an outcast, Asher gravitated toward animal shelters, paving the way for his future animal rescue endeavors.
Reflecting on his difficult upbringing, Asher now sees his personal challenges as integral to his life's purpose rather than obstacles. He adopts a mindset of seeing each hardship as a necessary ingredient in preparing him for his calling. Asher believes in a definition of success that isn't solely based on financial gain but also living a life of value.
Asher’s journey led him from an unfulfilling corporate life to the fulfillment found in animal rescue.
From a young age, Asher adopted and fostered dogs, envisioning a sanctuary as his ultimate goal. His idea in 2017 to film shelter dogs for adoption highlighted the plight of these animals and gained significant traction on social media. Asher focuses on the joy his rescue videos bring both to the dogs and to the viewers, using this positive impact to battle his own depression.
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Lee Asher's Journey to Animal Rescue Calling
Lee Asher’s journey from showcasing adoptable shelter animals to founding a sanctuary reveals the impact of personal dedication and social media on animal rescue efforts.
Asher began with an adoption event in San Francisco, but despite low initial turnout, he managed to change the minds of three first-time shelter visitors who had considered buying from a breeder. These individuals were surprised by the quality of dogs available for adoption and each went home with a new pet.
Dissatisfied with typical shelter marketing that he felt focused too much on sick and sad dogs, Asher sought to present the positive side of shelter dogs. To do this effectively, he got an RV and toured the country, visiting shelters to highlight adoptable dogs on social media and encourage more adoptions.
Asher’s ability to connect with and care for each of his dogs played a crucial role in the success of his outreach. He invited people to his speaking engagements, where he continued to promote the adoption of shelter animals, further debunking the stigma around them.
Inspired by the response to his tours, and responding to the challenges posed by COVID-19, Lee Asher founded The Asher House. This sanctuary became not only a home for rescued pets and animals but an institution for personalized animal care and rehabilitation.
Established as a haven for a variety of animals, The Asher House sanctuary, referenced both implicitly and explicitly by Asher, spans 240 acres where animals ...
Operating an Animal Rescue Organization and Sanctuary
Lee Asher's innovative use of social media and video has expanded his reach, inspiring many to adopt rescue animals and raising awareness about the true nature and needs of shelter pets.
Lee Asher's journey to leverage social media began around 2016, when he filmed his activities with animals, preferring to be present with them rather than focusing on his phone. By 2017, Asher realized that videos would be an effective medium to share his message. His following skyrocketed in 2018, thanks in large part to consistent video content.
Asher's aim through his videos and tour, traveling through 49 states in an RV funded by a successful Kickstarter and a substantial donation from Best Bully Sticks, was to highlight adoptable animals from local shelters and demonstrate the enriching relationships one can forge with rescue dogs.
By showcasing his personal journey, including dealing with depression and the solace he finds with animals, Asher builds a trusting relationship with his audience. This emotionally honest approach likely challenges existing misconceptions about shelter animals, emphasizing the joys and positive changes they bring into human lives.
Asher strengthens his bond with followers by sharing his emotional state before creating rescue videos, portraying the impact and positivity that come with being around animals. The success story from his first adoption event validates his approach and the potential for transformation through animal rescue.
Lee Asher warns against adopting animals for social media clout or personal image.
Asher criticizes elements ...
Innovative Approaches To Promoting Adoptions and Awareness
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