Champions by Association? The Psychology of Sports Fandom

Champions by Association? The Psychology of Sports Fandom

Why are sports fans so devoted to their teams? What is it about the psychology of sports fandom that leads to such visceral responses? The association principle plays an important role in sports fandom. People try to associate themselves with the achievements and victories of others. See how the psychology of sports fandom demonstrates the association principle and how it’s used for marketing.

Baseball Sabermetrics: Can Data Create a Winning Team?

Baseball Sabermetrics: Can Data Create a Winning Team?

What are baseball sabermetrics? Did the theory of sabermetrics work for the Oakland A’s when they implemented the strategy in Moneyball? By the 2002 season, Oakland A’s General Manager Billy Beane adopted the idea of baseball sabermetrics. Sabermetrics helped the A’s redefine their team and season, and ultimately get to the playoffs. But baseball sabermetrics were not without controversy. Read about sabermetrics’ definition and Beane’s strategy for the A’s.

The Oakland A’s Playoff Games, 2002: Win Some, Lose Some

The Oakland A’s Playoff Games, 2002: Win Some, Lose Some

What happened in the Oakland A’s playoff run in 2002? Did the Oakland A’s Moneyball strategy pay off? The Oakland A’s playoffs were a chance for them to show what their team, put together by data, could do. The Oakland A’s playoffs were also a critical test for Billy Beane and Sabermetrics; with baseball insiders saying they’d never work, the playoffs were the A’s chance to prove everybody wrong.

Art Howe: A Record Season + Clashes With Billy Beane

Art Howe: A Record Season + Clashes With Billy Beane

Who was Art Howe, and what did he do in Moneyball? How did Art Howe contribute to the A’s season, and what was his relationship like with Billy Beane? Art Howe, Oakland A’s Manager, clashed with Billy Beane over the idea of sabermetrics and Beane’s over-management of the team. Art Howe was eventually hired by another ball club, but Howe’s Oakland management was both contentious and successful.