Why is gambling addictive? What features does technology share with gambling? Adam Alter explains that some technology is designed to exploit the same psychological vulnerabilities as gambling, another behavioral addiction, to keep users engaged and coming back for more. He names four such design features: exciting audiovisual design, early hooks, variable rewards, and deceptive superiority to real life. Check out the similarities between gambling and technology that make these addictions hard to quit.
Why Gambling Is Addictive (and Why Technology Is Just Like It)
