Desire Mapping: 3 Steps to Pursue Goals With Soul

A woman writing the word "GOALS" on a whiteboard illustrates Desire Mapping for Goals With Soul

What feelings do you truly want to experience in your daily life? How can you set meaningful goals that align with those desired feelings? Desire Mapping, a revolutionary approach to goal-setting introduced in Danielle LaPorte’s The Desire Map, turns traditional goal-setting on its head. Instead of chasing achievements, this method helps you pursue Goals With Soul by focusing first on how you want to feel. Continue reading to discover a more authentic and fulfilling way to pursue your dreams—one that prioritizes your emotional well-being every step of the way.

The Causes of Low Motivation + How to Move Forward in Life

A man sleeping on the couch with his laptop open, giving into the low causes of motivation

Have you ever felt unable to move forward despite knowing what needs to be done? What are the root causes of low motivation? Thibaut Meurisse’s book Master Your Motivation explores the complex relationship between mental state and productivity. The causes of low motivation often stem from misalignment between your goals and values, but solutions exist to overcome these challenges. Keep reading to discover powerful strategies that will reignite your drive.

How Alfred Adler’s Life Tasks Theory Can Help You Find Purpose

A woman volunteering at a food bank after choosing her life task, based on Alfred Adler's theory

Have you ever felt unsure of which direction to take in life? Do you want to pursue meaningful goals while staying true to your authentic self? Oliver Burkeman’s Meditations for Mortals explores Alfred Adler’s life tasks theory, offering practical guidance for those seeking purpose and direction. The framework encompasses various aspects of human experience, from work and social connections to love, self-discovery, and spiritual growth. Keep reading to discover how making decisive choices can lead to personal growth.

What Affects Consumer Behavior: The Science of Shopping

A woman in the aisle of a store, showing what affects consumer behavior

Why do you gravitate toward certain products in a store? What invisible forces guide your shopping decisions when you’re browsing the aisles? Paco Underhill revolutionized retail research through his book Why We Buy: The Science of Shopping. His work reveals insights into what affects consumer behavior, from store layout to product placement and everything in between. Discover the hidden psychology and scientific methods that shape your shopping experiences.

How to Make Architectural Decisions That Serve a Purpose

The designs of two different houses side by side made by architectural decisions

What drives the most impactful architectural designs? What separates a merely functional building from one that truly inspires and connects with people? Matthew Frederick’s 101 Things I Learned in Architecture School explains how architectural decisions transform ordinary spaces into extraordinary experiences. The principles of architectural design draw inspiration from philosophy, politics, and human behavior to create meaningful environments. Discover how successful architects balance creativity with functionality.

The Psychology of Retail: How Spaces Influence Shopping

A man looking at a product on a shelf, representing the psychology of retail

Why do grocery stores place milk at the back of the store? What makes you more likely to pick up certain products while shopping? The psychology of retail spaces shapes every aspect of the shopping experience, as explored in Paco Underhill’s book, Why We Buy. From strategic product placement to carefully designed traffic patterns, retailers use scientific insights about human behavior to influence purchasing decisions. Keep reading to discover the fascinating ways stores are designed to work with your natural instincts and movements.

How to Feel Less Anxious: 3 Methods to Loosen Your Grip

A woman learning how to feel less anxious by trying to calm herself

Do you magnify situations that aren’t as bad as they seem? Do you want to learn how to feel less anxious? Oliver Burkeman explains that we generally have a lot of anxiety in life due to our desire for control. This prevents us from enjoying our lives to the fullest. Let’s focus on methods to help you loosen your grip so you can embrace life and make progress toward your goals.

Wealth Attraction: How to Have Positive Beliefs About Money

A woman thinking about money and how to attract wealth

Why do some people seem to naturally attract wealth? How can your mindset change your financial circumstances? Brian Carruthers explores the psychology behind wealth attraction in his book, Making My First Ten Million. The principles of wealth attraction reveal how your beliefs about money directly influence your ability to create and maintain financial prosperity. Continue reading to learn how transforming your relationship with money can open doors to financial opportunities.

How Retail Environments Affect What You Buy in a Store

A sign that says "Welcome In!" on a window peaking into the retail environment of a store

Why do certain stores make you want to linger and explore? What makes some retail spaces successful at converting browsers into buyers? In his book Why We Buy, Paco Underhill reveals the science behind consumer behavior in the retail environment. His research uncovers how sensory experiences, emotional responses, and technological innovations shape the way people make purchasing decisions. Keep reading to discover the psychology and strategic design elements that influence your shopping habits.

How to Not Catastrophize: Stop Magnifying Problems

A man holding his head and trying not to catastrophize

Have you ever found yourself turning minor setbacks into major catastrophes? Do you wish you knew how to maintain perspective when facing life’s challenges? Oliver Burkeman offers strategies on how to not catastrophize and presents a refreshing approach to managing anxiety and perfectionism. His insights can help you transform overwhelming situations into manageable challenges through simple mindset shifts and actionable steps. Discover how to stop magnifying problems and free yourself from people-pleasing tendencies.