The World's Best Book Summaries
Does your business have an innovation roadmap? Do you have a growth target and a plan to reach it? In Lead From the Future, business strategists Mark W. Johnson and Josh Suskewicz walk you through the creation of your business’s vision. Then, they provide three steps to convert that vision into a strategy that will bring your vision to life. Read more to learn how to create a business strategy with Johnson and Suskewicz’s advice.
How should senior leadership be involved in innovation projects? How should you handle integrating new initiatives into your core business? In Lead From the Future, business strategists Mark W. Johnson and Josh Suskewicz explore the steps of future-back thinking (visionary planning). They show how you can adopt the process to improve outcomes for your business. Keep reading for Johnson and Suskewicz’s advice on how to implement a business strategy with an eye always on the future.
What will your industry look like in 10 years? How will the market change? How might your company need to adjust to meet new demands in a different business landscape? Drawing on insights from their research and experience working with prominent companies, Mark W. Johnson and Josh Suskewicz provide a practical, three-stage framework that enables you to stay ahead of your competition and unlock new possibilities for your organization. The first stage is creating a vision. Read on to learn how to create a vision for your business with the three steps provided in Lead From the Future.
Do short-range concerns leave you without the time to plan for the future of your business? Are you vulnerable to missing out on big opportunities and being caught off guard by major problems? In Lead From the Future, Mark W. Johnson and Josh Suskewicz offer business leaders a new mindset and strategic approach. This mindset and approach will promote the growth and relevance of their organizations far into the future. Continue reading for an overview of this how-to book for leaders.
What’s future-back thinking? How can it boldly take your business into the future? In Lead From the Future, business strategists Mark W. Johnson and Josh Suskewicz argue that, to drastically improve your organization’s chances of successful growth in the long term, you must anticipate and shape the future rather than simply react to challenges as they arise. Read more to learn about this approach and how it can work for your business.
Are you trying to hire the perfect candidate? How do you find out if someone will be the right person for the job? Every company aims to hire the best talent based on their budget and needs. But, it’s not uncommon for applicants to include vague or misleading statements in their resumes. Some even go as far as to lie during interviews while trying to impress you. The struggle is real. It’s very hard today to eliminate the bad apples in a pool of applicants. This is why almost 60% of companies ask applicants to prove their worth prior to
Do your managers efficiently and consistently manage your business’s daily operations? Or, do operational tasks constantly distract you from leading your business? If you have a successful business and want to keep it hitting on all cylinders, you need effective systems. A well-structured management team can oversee these systems, ensure smooth operations, and optimize your business over the long haul. That frees you up to focus on leadership and business growth. Read more to learn how to set up an effective management team structure.
Would you like to increase your business’s earning potential? Do you feel like you’ve gone as far as you can with the products and services you already have? It might seem as though you’ve tapped out your customer base and have nothing new to offer. Veteran entrepreneur Michael Masterson shares three ways to build on your success and break through to new territory with new products and new customers. Keep reading to learn how to expand your business with Masterson’s methods.
What is a customer-focused strategy in business? How can you use it to generate more business growth and success? Clayton Christensen argues that, in today’s competitive landscape, achieving business success requires more than just offering a good product or service. He claims that a customer-focused strategy is what it takes to win over customers in the long term and truly satisfy their expectations. Read on to learn Christensen’s explanation of a customer-focused strategy in business.
Once your business has achieved success, how should your role change? Should you grow by merger and acquisition or go public? In Ready, Fire, Aim, Michael Masterson explains that successful, multimillion-dollar businesses progress through four stages of development: launch, expand, optimize, and sustain. For this last stage, he recommends moving to an adviser role and focusing on tactics that promote continued growth. Read on to learn how to sustain business growth with Masterson’s strategies.