Do you want everyone to win in a negotiation? Should compromises be allowed in a negotiation? Herb Cohen states that the first step in a win-win negotiation is to establish a common goal: Announce to the person you’re negotiating with that you want to find a solution that satisfies everyone’s desires. This way, once you get into negotiation, both parties will actively search for win-win solutions. Continue reading to learn why negotiation compromises fall short.
Why You Shouldn’t Look for Negotiation Compromises
