How can you measure a business’s profitability, efficiency, and investment potential? Why should you analyze your financial statements like investors? Karen Berman and Joe Knight discuss several key financial ratios that managers, investors, and analysts use to evaluate a company’s performance and financial health. Berman and Knight identify several important financial performance measures that indicate a company’s profitability, efficiency, and overall financial strength. Here’s how to use performance metrics to measure a company’s overall health.
Financial Performance Measures to Gauge a Business’s Health
