How to Be a Better Parent: 2 Practices to Strengthen Bonds

A mother and father who understand how to be better parents, holding their happy baby outside

Do you want to be the best parent for your child? How does simplifying your space improve your child’s life? According to Hunter Clarke-Fields, building your relationship with your child doesn’t happen all at once. To strengthen your connection, she recommends two key practices: spending focused time with your child and creating a simple, low-stress environment at home.  Discover how to be a better parent by using these two practices.

Active Listening for Parents: Paying Attention to a Child’s Input

A parent practicing active listening with his child

How can you show your child you’re invested in what they have to say? What are the three levels of listening? Listening lays the groundwork for a stronger relationship, writes Hunter Clarke-Fields. When you really listen to your kids, you send them the powerful message that they matter. Keep reading for Clarke-Fields’s advice on active listening for parents.

Trailblazer by Marc Benioff: Book Overview & Takeaways

A business leader in a suit and tie wearing glasses, reading a book in front of a window of a skyscraper building

What’s Trailblazer by Marc Benioff about? What type of business model prioritizes ethics over income? Traditional capitalism is facing increasing scrutiny because of its association with socioeconomic inequality, environmental degradation, and corporate greed. In Trailblazer, Marc Benioff says his company is leading the way forward by practicing a business model that foregrounds ideals over profits and represents the future of capitalism. Read below for a brief overview of Trailblazer.

The Advantages of Ethical Businesses & Their Effect on the World

A group of employees presenting a PowerPoint about the advantages of ethical businesses to managers.

What are the advantages of an ethical business? What type of business model does Salesforce follow? According to Marc Benioff, the best approach to business is to place moral principles at the forefront of organizational decision-making, which is a model called principled business. In this model, profit isn’t the sole driving force; instead, it’s balanced with a commitment to social responsibility, environmental sustainability, and internal fairness and equity. Let’s look at how ethical businesses drive success, using examples from Benioff’s company Salesforce.

How Salesforce Is Getting Ready for the Fifth Industrial Revolution

An advanced futuristic city during the Fifth Industrial Revolution that's full of greenery and trees

What will the Fifth Industrial Revolution look like? How are principled businesses like Salesforce preparing for the Fifth Industrial Revolution? Marc Benioff believes that humanity is on the cusp of the Fifth Industrial Revolution. This is an era where moral responsibility will be built into technological innovation as the industry’s underlying purpose and guiding ethos. Take a look at how Salesforce is getting ahead of the Fifth Industrial Revolution.

Exceptional Customer Service Examples at Salesforce

A man offering exceptional customer service to a woman holding a tablet in a business

What are some examples of outstanding customer service? How does Salesforce serve its customers’ needs? According to Marc Benioff, customer service is one of the most important values at Salesforce. Two of its major forms of service are the software that helps customers manage their business and Salesforce’s annual stakeholder conference. Continue reading to learn more about these exceptional customer service examples.

Salesforce’s Advancement in Business (From Trailblazer)

A man working on a computer screen that reads "AI" as part of an initiative to push advancement in business

What are the different types of advancements in business? How does Salesforce use new technology to improve decision-making? To continue meeting customers’ ever-evolving needs, Marc Benioff says Salesforce is dedicated to making technological and social advancements. These advancements include incorporating artificial intelligence (AI) in the workplace and providing educational opportunities. Continue reading to learn about Salesforce’s social and technological advancements.

Salesforce’s Transparent Method to Gain Stakeholders’ Confidence

A confident stakeholder in an auditorium at a shareholders' conference

Do you worry about losing your stakeholders’ trust? Why should you be completely open about how your business is doing? According to Marc Benioff, all stakeholders must have confidence in your business, its leaders, employees, and each other. The way he gained the trust of stakeholders for Salesforce was by being transparent about the company’s operations. Read below for more details on how Salesforce keeps its stakeholders confident in the business.

How to Promote Wellness in the Workplace Like Salesforce

An employee who knows how to promote wellness in the workplace, wearing a suit while meditating at work

How does Salesforce foster the wellness of its employees? Are Salesforce’s wellness methods applicable to any business? Marc Benioff explains that Salesforce fosters employee well-being because vibrant employees are more engaged and productive. That way, they can better support the company’s principled business efforts. Check out how to promote wellness in the workplace like Salesforce does.

The Best of Marc Benioff’s Quotes From Trailblazer

Marc Benioff talking at an event

What are the best quotes from Trailblazer? Why does Marc Benioff encourage moral principles over profit? The capitalism that powered the 20th century is under increasing scrutiny. In Trailblazer (2019), Marc Benioff argues that the time has come for a conscious revolution in business—and that his company, Salesforce, is leading the way forward. Let’s look at Marc Benioff’s quotes from Trailblazer that summarize the book.