Guest Author, Author at Shortform Books

Unveiling the Secrets to Successful Employee Retention

Employee retention plays an important part in the development and success of any business. With fewer turnovers and top talent remaining in their jobs for a longer period of time, causes fewer stops and starts within the organization. However, achieving successful employee retention is often challenging, especially when there are many variables that influence this retention rate. You need to keep your employees happy in their roles, while also providing enough satisfaction that they don’t look elsewhere. According to one study by Gartner, 91% of HR leaders are concerned about employee turnover in the immediate future. To avoid becoming a

7 Money Saving Services Your HR Team Should Start Using in 2023

The Three Key Traits of a Wealth Accumulator

Creeping interest rates, inflation at an all-time high, and an ever-lasting SaaS winter. 2023 is looking pretty bleak for many SMBs. The year has led many businesses to look at alternative ways to save money, and this task often falls on three departments: Finance Operations HR In this article, we’ll explore how HR teams can start saving money in the short-term and investing in smarter ways for safer, more cost-efficient business growth. HR Money Saving Tactics You Can Implement in Your Staff Management Strategies With inflation rates being so high, and the value of cash decreasing so drastically, finance teams

Why Skills Assessment Tools Are Critical for Hiring

Are you trying to hire the perfect candidate? How do you find out if someone will be the right person for the job? Every company aims to hire the best talent based on their budget and needs. But, it’s not uncommon for applicants to include vague or misleading statements in their resumes. Some even go as far as to lie during interviews while trying to impress you. The struggle is real. It’s very hard today to eliminate the bad apples in a pool of applicants. This is why almost 60% of companies ask applicants to prove their worth prior to

Real Estate Investment Trusts (REITs): A Beginner’s Guide

Have you ever heard of Real Estate Investment Trusts (REITs)? Did you know the market for REITs was already valued at $1.47 trillion in 2020 and on track to add another trillion by 2028? REITs are a type of investment that allow you to invest in real estate properties without owning them physically. It’s a great way to get exposure to large-scale real estate investments and receive a steady income stream. In this beginner’s guide, we will cover everything you need to know about REITs, including their advantages and risks, how to invest in them, how to evaluate them, and

How to Spot Counterfeit Bills: A Guide for Cashiers and Business Owners

Do you know how to spot a counterfeit bill? How common are they? Counterfeit bills can be very convincing, and it’s challenging to spot a fake. Counterfeiting may cost the U.S. economy over $200 billion each year. And, it’s not just businesses that are suffering. Ordinary people can also fall victim to fake currency when they pay or get change. Keep reading to learn how to identify fake currency to protect yourself and your business. Look and Feel of Genuine Currency To spot counterfeit bills, it’s essential to understand the physical characteristics of genuine currency. For example, U.S. currency has

Dealing With a Breach of Contract? Know Your Legal Rights and Options!

What do you do when the party you entered into a contract with refuses to perform their end of the bargain? Do you know your rights and options with a breach of contract? Contracts are a vital component of all business dealings. When individuals and companies come to an agreement, a contract is a way to formalize the terms of what was agreed upon. Then both parties can move forward, relying on the other to follow through with their contractual obligations. Keep reading to understand what you can do if someone violates the terms of the contract, including how a

Why You Should Always Wear Your Glasses On A Date

Are you planning to go on a date with someone you really like? Are you struggling to figure out what to wear or what to do about your glasses? Dressing for a date can be challenging and even more complicated if you wear glasses. However, we are here to shift your mindset since glasses can offer a perfect accessory for your date. If you are afraid that your glasses give you a dorky look or your date may lose interest, it is time to live in the present and learn how to look attractive in your glasses. Read on to

How to Optimize Email Marketing for Success in 2023

Are you trying to build relationships with customers and grow your business? How do you run an email marketing campaign? Email is an effective, multi-purpose tool that you can use to communicate important information with your customers and cultivate prospective business. Depending on how you design your campaign, email marketing can increase sales from existing customers, bring back inactive customers, or develop awareness of your brand for future customers. Keep reading to understand how email marketing works and how to optimize it for your business. Overview of Email Marketing Email marketing is a powerful strategy that can yield a return

Why Short-Form Content Is the Future of Digital Publishing

What is short-form content? How is it reshaping the digital publishing industry? More importantly, how can you use it to your benefit? As attention spans have shortened and interests have changed, publishers have to adapt to the effects of technology. With all of the content that’s out there, it can become overwhelming to maintain focus as a reader, which makes it equally hard to keep audiences engaged. Keep reading to better understand how content has changed and what the digital publishing industry can do to adapt. The Evolution of Attention A goldfish used to be a prime example of a

How Hard Water Ruins Your Tea

Do you love a good cup of tea? Are you worried that you’re not getting the perfect brew? It’s no secret that Brits love a good cuppa. Around 100 million cups are drunk each day in the UK alone. From a traditional brew to fruit and herbal teas, there are lots of ways you can perfect your brew. So, you may be surprised to hear that your water can make all the difference in getting the perfect brew. Keep reading to explore how hard water is ruining your tea and what you can do about it. What Is Hard Water?

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