The World's Best Book Summaries
Overview of Law #32: Play to People’s Fantasies Conjure up attractive fantasies in contrast to the gloomy realities of daily life, and people will flock to hear them. Truth is less pleasant, and fantasies are preferable. Spin the right tale at the right moment and wealth and power will follow.
Overview of Law #31: Control the Options: Get Others to Play with the Cards You Deal To deceive people, seem to give them a meaningful choice. But sharply limit their options to a few that work in your favor regardless of which they choose. Your victims will feel in control, but you’ll pull the strings.
Do you struggle to succeed in negotiations? Do you wonder what it means when someone tells you to focus on interests, not positions? Focusing on interests, not positions, is a key to negotiating successfully. We’ll cover what interests and positions are, why interests are more important, and how to identify interests in negotiations.
Overview of Law #30: Make Your Accomplishments Seem Effortless Make difficult feats seem effortless and you’ll inspire awe in others and seem powerful. Conceal the work behind your accomplishments — if you brag about it, you’ll ruin the effect.
Overview of Law #29: Plan All the Way to the End Make detailed plans with a clear ending. Think far ahead, take into account all possible developments, plan all the way to the end, and don’t be swayed by wishful thinking. Then pursue your plans and don’t be tempted from your path.
A surprisingly high percentage (one study says ⅓) of successful entrepreneurs and business leaders are dyslexic. Are they successful in their careers despite their dyslexia or, perhaps, because of it? Is it possible that there are some dyslexia benefits? We’ll look at unexpected dyslexia benefits and examples of real-life entrepreneurs who have used their dyslexia to their advantage.
Can money buy happiness? Some might say it depends on who you ask, but social scientists might say it depends on how much you have. Learn how money affects your levels of happiness, why more isn’t necessarily better, and why more might actually be worse.
Do you get tongue-tied when asking for what you want? Do you find effective communication in negotiation difficult? You’re not alone. Many people find communication in negotiation difficult, or they find that their negotiations are unsuccessful and they don’t know why. Learn why miscommunication issues occur and what you can do to more effectively communicate in negotiations.
Overview of Law #20: Do Not Commit to Anyone Do not commit to anyone except yourself. By maintaining your independence, you remain in control — others will vie for your attention, and you can play one side against another.
Overview of Law #28: Enter Action with Boldness If you hesitate before doing something, your doubts will undermine your efforts. When you act, be bold — and if you make mistakes, correct them with even greater boldness. Everyone admires the bold.